Author Archives: uwirepr

Lean In Campus Event: A conversation with Sheryl Sandberg

LeanIn

OCTOBER 28TH, 7–8 PM (EST) at leanin.org/livestream

Sheryl Sandberg, Facebook COO and author of the bestselling book Lean In, will share her hopes for the next generation and answer questions submitted by students. In addition, the LeanIn.Org team will introduce our new “Lean In on Campus” program and explain how to get involved.

HOW TO PARTICIPATE:
• Sign up for the event at leanin.org/livestream
• Submit a question by posting it to the Livestream event’s feed
• Host a viewing party and post a picture of your event for
a chance to win a Lean In gift pack

Lean In Today » leanin.org » facebook.com/leanincommunity » twitter.com/leaninorg

About LeanIn.Org
LeanIn.Org is the non-profit organization founded by Facebook COO Sheryl Sandberg to encourage and empower women to pursue their ambitions. The organization’s goal is to offer women ongoing inspiration and support through an active online community, free online lectures and Lean In Circles, the small peer groups that meet regularly to share and learn together. Since the organization’s launch in March 2013—following the release of New York Times bestseller Lean In: Women, Work and the Will to Lead—the Lean In community has grown to nearly 300,000 members, with over 10,000 Lean In Circles in 50 states and at least 50 countries. The Lean In Foundation (d/b/a LeanIn.Org) is recognized by the IRS as tax-exempt private operating foundation under section 501(c)(3).

KATE UPTON DREAMS ABOUT HOT POCKETS® BRAND SANDWICHES IN “YOU GOT WHAT I EAT” PARODY MUSIC VIDEO WITH SNOOP DOGG

Supermodel is torn between premium meats and buttery seasoned crusts of new HOT POCKETS sandwiches in remake of Biz Markie’s rap classic, “Just a Friend (You Got What I Need)

Turning up the heat on the new HOT POCKETS brand sandwiches, supermodel Kate Upton and entertainment icon Snoop Dogg have teamed up to reveal today the music video, “You Got What I Eat.” A humorous remix of Biz Markie’s 1989 hit single “Just a Friend (You Got What I Need),” the music video highlights the brand’s exciting re-launch and heralds the new and improved HOT POCKETS sandwiches which feature premium ingredients like 100% Angus Beef and Hickory Ham, real cheese, and buttery seasoned crusts.

“I love working with the HOT POCKETS sandwiches team. They let me do what I do and bring the funk out with their message you know?” stated Snoop. “We needed to top ‘Pocket Like It’s Hot,’ and this video is so dope. It’s funnier and we got the flyest girl in it with me.”

”You Got What I Eat” showcases a battle between #TeamMeat led by “the Butcher” (played by actor Oliver Cooper) and #TeamCrust led by “the Baker” (played by Snoop). The rap battle plays out in Kate’s dreams, which also feature YouTube star Kevin “KevJumba” Wu, the larger-than-life brand mascot Herbie Hot Pockets™, as well as some surprise guest cameos by broadcast news legend Larry King and another famous pal of Snoop’s. The music video follows up last year’s viral hit, “Pocket Like It’s Hot,” which remixed Snoop’s top single “Drop It Like It’s Hot” and climbed to #4 on the AdAge viral video chart.

“I had so much fun making this video with Snoop, Oliver and the HOT POCKETS sandwiches team,” said Upton. “I love the premium meats and the buttery seasoned crusts of the new HOT POCKETS sandwiches. I’m excited to hear which side the fans pick in this IRRESISTIBLY HOT™ battle!”

To watch Kate and Snoop in the “You Got What I Eat” music video, and vote on if you think the new crust (#TeamCrust) or the new premium meat (#TeamMeat) drives the IRRESISTIBLY HOT flavor of new HOT POCKETS sandwiches, visit: www.hotpockets.com/HotterPockets.

“Kate, Snoop and Oliver truly bring IRRESISTIBLY HOT to life for HOT POCKETS sandwiches,” said brand manager Kevin Holmes. “We’ve loved working with them on this video to showcase the premium ingredients of the new HOT POCKETS sandwiches as we celebrate the biggest re-launch in our brand’s 30 year history.”

Snoop’s parody music video is among a series of innovative strategies in support of the HOT POCKETS sandwiches re-launch. As part of an integrated marketing approach, HOT POCKETS brand sandwiches revealed an exclusive online collaboration with the popular comedy video website, Funny Or Die, and teamed up with Jeff Mauro to show consumers the quality care and ingredients that go into making HOT POCKETS sandwiches. The brand also updated packaging to highlight the new quality ingredients and launched a full advertising campaign, incorporating digital and broadcast elements.

For additional content follow us on Facebook.com/HotPockets, Twitter.com/HotPockets and Youtube.com/HotPocketsBrand.

About HOT POCKETS Brand Sandwiches
For 30 years, HOT POCKETS® and LEAN POCKETS® brand sandwiches have provided hungry consumers a delicious any-time meal or snack, making it the hottest frozen sandwich across America. Made with savory premium meats, new buttery seasoned crusts, and real cheese, HOT POCKETS pioneered a new category of frozen sandwiches and snacks, which were acquired by Nestlé in 2002. Available in grocers’ freezers, the Irresistibly Hot™ sandwiches have evolved into an iconic American brand that’s become a staple in American pop culture, and are perfectly portioned to be nutritious and delicious. Visit us at hotpockets.com and leanpockets.com.

About Nestlé USA
Named one of “The World’s Most Admired Food Companies” in Fortune magazine for 16 consecutive years, Nestlé provides quality brands and products that bring flavor to life every day. From nutritious meals with LEAN CUISINE® to baking traditions with NESTLÉ® TOLL HOUSE®, Nestlé USA makes delicious, convenient, and nutritious food and beverage products that make good living possible. That’s what “Nestlé. Good Food, Good Life” is all about. Nestlé USA, with 2012 sales of $10 billion, is part of Nestlé S.A. in Vevey, Switzerland — the world’s largest food company with a commitment to Nutrition, Health & Wellness — with 2012 sales of $98 billion. For product news and information, visit NestleUSA.com or Facebook.com/NestleUSA.

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PRESS INQUIRIES ONLY:
Media Contact:
Matt Wolf, GolinHarris
213-623-4200
mwolf@golinharris.com

GameStop to Hire Approximately 17,000 Employees Nationwide in Preparation for Upcoming PlayStation 4 and Xbox One Console Launches and the 2013 Holiday Season

Seasonal employees including college and university students to fill critical roles during GameStop’s busiest time of year

GRAPEVINE, Texas (October 15, 2013) – GameStop, the world’s largest multichannel retailer of video games, today announced plans to hire approximately 17,000 employees nationwide as the company prepares for the upcoming PlayStation 4 and Xbox One console launches, and the busy holiday shopping season.

The positions GameStop is currently recruiting for include in-store Game Advisors, consumer electronic technicians within its refurbishment operation center (ROC), and warehouse personnel within the company’s two distribution centers. This year’s total number of seasonal hires is in line with the number of hires GameStop made during the same period in 2012.

In the weeks leading up to the holidays, GameStop experiences a substantial peak in the number of customers it services online and within its retail stores. As a result, ensuring that there is an adequate number of talented Game Advisor staff to support this increase in store traffic is a priority in order to maintain the high quality of customer service shoppers expect from GameStop.

“Providing our customers a great experience is of paramount importance when it comes to defining who GameStop is as a retailer and delivering the total value we offer our customers,” said Mike Buskey, Senior Vice President of Human Resources at GameStop. “The holiday season is our busiest time of the year, accounting for approximately 40% of our annual revenue. As we near the 2013 holiday season, and the upcoming launches of the PS4 and Xbox One consoles, it is critical that we attract and retain high quality-talent both in our stores as well as in our consumer electronics refurbishment and distribution centers.”

GameStop’s recruiting efforts for identifying and hiring talented, hardworking and passionate employees for this holiday season are already underway and will continue into December. Interested applicants at colleges and universities should visit the career’s section on GameStop’s website, GameStopCorporate/EmploymentListings, or check out the company’s recruiting efforts on LinkedIn, Facebook or Twitter for a full list of available jobs, descriptions qualifications and application details.

Seasonal jobs offer student employees part-time, flexible work schedules during the week, weeknights and weekends. In addition, all employees will receive a 15 percent discount off select merchandise made at GameStop stores and online-savings, which should come in handy when buying gifts for friends and family this holiday season or treating oneself to a new title like Grand Theft Auto V, Call of Duty: Ghost, Assassin’s Creed IV: Black Flag, Battlefield 4, or Super Mario 3D World.

The GameStop Associate Experience
Working at GameStop is so much more than a retail job, rather it is a chance to interact and engage with like-minded individuals who collectively make up the gaming culture. Whether helping a seasoned gamer make a purchasing decision between the new Xbox One or the PS 4, or assisting a parent or family member as they navigate the shelves of new titles to find the perfect entertainment for a 10 year old, employees play a critical role in the GameStop experience from the minute a customer walks in the door.

In recognition of the positive impact seasonal associates can have on a customer’s encounter with the GameStop brand, the company also rewards those seasonal associates who truly embrace the retailer’s commitment to quality and knowledgeable customer service by potentially offering them full-time employment. Between 25 – 30 percent of the 2012 holiday season associates were hired on full-time at GameStop in 2013. For the full year 2013, GameStop has hired more than 13,000 associates in various roles across the company.

About GameStop Corp.
GameStop Corp. (NYSE: GME), a Fortune 500 and S&P 500 company headquartered in Grapevine, Texas, is the world’s largest multichannel video game retailer. GameStop’s global retail network and family of brands include 6,505 company-operated stores in 15 countries and online at www.GameStop.com. The network also includes: www.Kongregate.com, a leading browser-based game site; Game Informer® magazine, the leading multi-platform video game publication; Spawn Labs, a streaming technology company; a digital PC game distribution platform available at www.GameStop.com/PC; and an online consumer electronics trade-in platform available at www.BuyMyTronics.com.

General information on GameStop Corp. can be obtained at the company’s corporate website. Follow GameStop on Twitter @www.twitter.com/GameStop and find GameStop on Facebook @ www.facebook.com/GameStop.

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Media contact
Joey Mooring
GameStop Corp.
817-722-7450
JoeyMooring@GameStop.com

SmartSex – A new app that helps college students get smarter and safer about sex.

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For Immediate Release
Contact: Paul Froehlich, (917) 414-8374, Xanadu@nyc.rr.com
Contact: Joyce Lisbin, Ed.D, (720) 532-3401, joycelisbin1@gmail.com

October 8, 2013 (New York, NY) –  College students know that knowledge is power. And having accurate and current information on sex empowers college men and women to be more confident, make healthier choices, and enjoy sex more.

That’s the purpose of SmartSex™, a new iPhone app that’s a confidential sex advisor for college students. The app is playful, informative and social. It has a dashboard of features, including enjoyable shake games to test sex IQ, breaking news about sex, a weekly question poll with results, and social networking features. The app offers multiple ways to answer questions, find key words, and check topics about sex. A new feature is Weekly Q – with answers to personal questions from app users.

Today’s college students are more open about sex than previous generations and are hungry for accurate and current information about sex.  SmartSex™  celebrates the pleasures of sex and is designed to meet the growing needs of adults for authoritative facts about sexuality, sexual health, and relationships.

The SmartSex app has a dashboard of fun and useful features:

  • Weekly Q – Submit an anonymous question. A new question answered weekly.
  • Three Fun Q&A Shake Games - Test your sex IQ in general and about common sex myths and key sex health issues. You have to shake it – the phone – to get each new game question. After five questions, see your score and share the results with friends through Facebook or e-mail.
  • Weekly Sex Poll – Find out what others like you are thinking and doing! Each week a new5 confidential question on sex attitudes is asked of app users. They can go quickly to poll results to see how others are responding.  A new week?  A New question – and opinion results!
  • Accurate info: – An extensive Info Area with the ability to look up words, topics, and FAQs. There are 6 information areas: word search, general information Q&A, sexual health Q&A, sex myths Q&A, sex topics for in-depth information, and links to websites for added information on various areas of sexuality.
  • Links - Links to a host of Websites that specialize in specific sex topics – for added depth.
  • Sharing - SmartSex app users can either e-mail or use Facebook to share info from the app as well as polling info and personal comments.
  • Latest Sex News – Get the latest sex news with links to the original source – stories from general media and sex research journals. It may be about enhanced pleasure techniques, sex health news, birth control technology, trends in sexual relationships, or stories about sex — with a contemporary twist.

The app developers have a public health background and bring a broad understanding of sexuality to the app’s content.  SmartSex™ balances fun with accurate and current information along with social features to help the user to be part of the app’s community.

“We know students are eager for the facts about sexuality, whether it’s fun information about new trends and attitudes about sex, or key health information about sexual disease prevention or pregnancy.” said Joyce Lisbin, Ed.D. Co-developer of the app.

“In a world where the smart phone is a constant companion, why not add a reliable and confidential sex advisor you can carry anywhere?” noted Paul Froehlich, MPH, the app’s other developer.

SmartSex-Screenshots

SmartSex can be a lifestyle companion for users who want to make healthy decisions and become sex smart. After all, being smart about sex is very sexy.

Price: $0.99

The SmartSex app is featured at iTunes:
http://tinyurl.com/c46sujs

The SexSmart support site is at:
http://www.pandohealthresources.com

About the developers:
Pando Health Resources, LLC. was established by Paul Froehlich, MPH, and Joyce Lisbin, Ed.D. to create health media based upon their work in public health and communications. Based in New York, Paul Froehlich has been an award-winning producer of media products. Joyce Lisbin, based in Denver, is former chief of the Health Communication Unit, California DPH/STD Control Branch.

Comments from SmartSex Users (Students and other adults):
“It ‘s about time someone came out with a sex app like this. Useful.”
BF, Vermont

“SmartSex gives me facts, not the kind of fluff I usually see.”
Student, KH,  –  Mexico

“There’s some great pleasure tips. You can always learn more.”
DV – Utah

“I like the poll.  I was surprised by what others say about sex.”
DQ – WA

“I love this app! I am recommending it. Full of correct info & fun at the same time.”
JS, Pueblo, CO

“I can’t believe how much I didn’t know.”
JG, Ithaca, NY

“What stands out for me is the accurate information the app provides. That’s very important to me.”
BF, NYC

I don’t use it every day but when I need it, it’s nice that it’s there! Has lots of answers to my toughest questions…it’s useful.
RS – , Hartfortd, CT

It feels funny — sharing sex facts with my friends. But, I’m not so sure they know some of these things. I think it’s a cool thing to help with the facts.”
KV – San Francisco, CA

“I didn’t think an app on sex would offer much to someone like me but worth a try for a buck. I was impressed.  It’s got more information and variety than I expected.”
PF – FL

“Girls just want to have fun. But, SmartSex keeps me better informed about my body and relationships.”
MB, NY

The games are a hit with me and my friends. We see who’s the smartest on sex.”
AC – NY, NY

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SCHOOLED: THE PRICE OF COLLEGE SPORTS A Must-Watch for College and Pro Athletes

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MEDIA ADVISORY:

“SCHOOLED: THE PRICE OF COLLEGE SPORTS” AIRING ON EPIX OCTOBER 16th  WITH EYE-OPENING REVELATIONS ABOUT COLLEGE ATHLETIC PROGRAMS

Original Documentary is Executive Produced by  Bobby Valentine, and Features Interviews with Domonique Foxworth (President, NFL Players Association), Arian Foster (NFL, Houston Texans), and Johnathan Franklin (NFL, Green Bay Packers) and other key voices discussing the Business of College Football and Basketball and the NCAA’s Treatment of Its Athletes 

New York, NY, October 8, 2013 – Premium network EPIX will air SCHOOLED: The Price of College Sports on Wednesday, October 16 at 8 PM. The timely and controversial original documentary will be available on all platforms including EPIX On Demand, EpixHD.com and EPIX apps on hundreds of devices including Xbox, PS3, Roku, iPads, iPhones and more.

A must-see for all college athletes and pro-sports hopefuls, SCHOOLED: THE PRICE OF COLLEGE SPORTS is a new original documentary that examines the provocative issues surrounding the business of college sports and the NCAA’s treatment of its athletes.  Pulitzer Prize winning civil rights scholar, Taylor Branch, bases the exposé on a controversial 2011 article that ran in The Atlantic “The Shame of College Sports”.  Narrated by actor Sam Rockwell, the documentary weaves interviews, archival and behind-the-scenes footage to tell the story of how college sports has become a billion dollar industry built on athletes who are robbed of monetary privileges.  Those interviewed include: former college and NFL player and president of the NFL Players Association Domonique Foxworth, UCLA star and NBA player Ed O’Bannon, former University of Tennessee All-American and star running back for the Houston Texans Arian Foster, former UCLA standout now Green Bay Packers running back Johnathan Franklin, former UCLA punter now member of the Minnesota Vikings Jeff Locke and former University of North Carolina fullback Devon Ramsay, whose eligibility case was one of the most controversial in recent NCAA history. Also interviewed for the film are Emmy-winning sportscaster Bob Costas, ESPN analyst Jay BilasNew York Times reporter Joe Nocera and Dave Zirin of The Nation.  Sports Illustrated reporters Frank DefordGeorge DohrmannBJ Schecter and Michael Rosenberg join them; and longtime college sports marketing innovator Sonny Vaccaro is also featured in the film.

Mark Greenberg, EPIX President and CEO says, “The treatment of college athletes is an increasingly disturbing issue in the sports world. SCHOOLED: THE PRICE OF COLLEGE SPORTS does an excellent and responsible job of addressing a controversial issue and creating a springboard for discussion.”

When first published Branch’s article set off a firestorm of controversy and admiration. At the time, Sports Illustrated’s Frank Deford said the story “may well be the most important article ever written about college sports.”  Branch, who also appears in the documentary, argues that decades of greed and self-interest have finally caught up with the NCAA and that the organization is poised to collapse under the weight of its own hypocrisy.

For a sneak peek of SCHOOLED: THE PRICE OF COLLEGE SPORTS, click: http://www.hightail.com/download/OGhkSlJ6Q0M4aU52TzhUQw

For more information, go to http://press.epixhd.com/ or epixhd.com.  The Twitter handle is @schooledfilm. Check your local listings for channel lineup.

SCHOOLED: THE PRICE OF COLLEGE SPORTS is an EPIX Original Documentary.  It is executive produced by Bobby Valentine (former Major League Baseball manager and now Director of Athletics at Sacred Heart University); and produced by Andrew J. Muscato, Taylor Branch, and Domonique Foxworth (former college and NFL player and now head of the NFL Players Association). Ross Finkel, Jon Paley and Trevor Martin are the directors.  Jill Burkhart is the EPIX Executive-in-charge of Production.

About EPIX
EPIX® is the newest premium entertainment network delivering the latest movie releases, classic library titles, plus original films, comedy, music and sports events on TV, on demand, online and on devices. Launched October 2009 as the first multiplatform premium network with online accessibility for subscribers through EpixHD.com, EPIX pioneered the development and proliferation of TV Everywhere for American consumers. EPIX was the first premium network to launch on Xbox 360®consoles, first on Android™ tablets and phones, first on Roku® players and first to launch in the U.S. on PlayStation®3 (PS3™) systems. EPIX is available to authenticated subscribers on hundreds of devices including Apple® iPads®, iPhones®, Kindle Fire tablets, Samsung® Smart TVs and Blu-ray™ players and more. Today EPIX remains the only premium service providing its entire monthly line-up from new Hollywood hits to original programs on all platforms and provides more movies than any other premium network.

EPIX is a joint venture between Viacom Inc. (NASDAQ: VIA and VIA.B), its Paramount Pictures unit, Metro-Goldwyn-Mayer Studios Inc. (MGM) and Lionsgate (NYSE: LGF), available to over 30 million homes nationwide through distribution partners including Charter Communications, Cox Communications, DISH Network, Mediacom Communications, NCTC, Suddenlink Communications and Verizon FiOS.

For more information about EPIX, go to www.EpixHD.com. Follow EPIX on Twitter @EpixHD and on Facebook http://www.facebook.com/EpixHD.

Contact:
Marlea Willis/Epix
Mwillis@epixhd.com
212.846.6748

Joe Favorito
fatherknickerbocker1@yahoo.com
201.746.0005

Berklee College of Music Will Offer Degrees Online

Berklee College of Music, the world leader in contemporary music education, is the first non-profit music institution to offer accredited bachelor degrees online.

The college’s award-winning online division, Berklee Online, will offer 120-credit bachelor of professional studies degrees in music business and music production. The music business degree offers courses on licensing, management, marketing, and touring, with a focus on mobile music, streaming, funding, and developing revenue sources. The music production degree provides an extensive background in Berklee’s approach to music production, with courses on the world’s top software programs, recording, engineering, mixing, and more. All courses are taught by Berklee faculty members or industry experts.

Berklee Online begins accepting applications October 7, 2013, and will be issuing early acceptance notices to students beginning December 13, 2013. The inaugural class begins in the fall of 2014.

The $16,500 per year tuition for the online degree is 60 percent less expensive than the physical college. While there are advantages to attending the college’s Boston campus, where demand is at an all-time high — applications are up 300 percent over the last decade — these online degrees help achieve Berklee’s goal to make quality music education more accessible and affordable to students around the world.

“Berklee has learned a lesson from our front row seat observing the music industry, namely, lead the change or be a victim of it. With an online degree, we can expand access to the powerful tools of contemporary music making to many more students. And coupled with MOOCs, which are free, and online education that is less expensive, we have created a multi-faceted global search for talent,” said Berklee President Roger Brown.

The online degree program will be highly selective, accepting no more than 300 students in its inaugural class. Like the physical college, the online degrees are accredited by the New England Association of Schools and Colleges (NEASC).

For 12 years, Berklee Online has been teaching music online across various disciplines — from for-credit, instructor-led online courses to free non-credit offerings through Coursera and EdX. The University Professional Continuing Education Association (UPCEA) has awarded Berklee Online with its Best Online College Course Award for an unprecedented eight years in a row. Since 2002, Berklee Online has taught more than 30,000 students from 144 countries.

With new courses on composing and producing electronic music, direct to fan marketing and sales, game audio, and music video editing, Berklee Online’s curriculum has constantly evolved to prepare students for jobs in a modern music industry always in flux.

Berklee Online students include members of Nine Inch Nails (Robin Finck, Alessandro Cortini), Dave Matthews Band (Stefan Lessard), Karmin (Amy Heidemann), and Sugarland (Annie Clements), producers running major studios, industry executives at leading technology and business firms, and more.

Berklee has always attempted to stay ahead of the curve. Founded in 1945, it was the first U.S. school to teach the contemporary music of the time, jazz. In the 1960s, it was the first school to recognize electric guitar and rock music. In 1979, it established the world’s first undergraduate degree program in film scoring. In the 80s, it launched the first college-level majors in electronic music and songwriting. Music therapy, hip-hop, and video game scoring hit the curriculum in the 90s and 00s. Berklee alumni are building the future of the music industry and guiding the efforts of forward-thinking companies like PledgeMusic, Spotify, Pandora, Topspin, Live Nation Labs, CD Baby, the Echo Nest, Sonicbids, and others.

Berklee Online is the online continuing education division of Berklee College of Music, delivering access to Berklee’s acclaimed curriculum from anywhere in the world. Berklee Online’s award-winning courses, multi-course certificate programs, and upcoming degree programs are accredited by NEASC and taught by the college’s world-renowned faculty, providing lifelong learning opportunities to people interested in music and working in the music industry.

Media Contact
Nick Balkin
nbalkin@berklee.edu
(617) 747-2247

Personal Finance 101: Four Tips for Students to Keep From Going Broke Before Midterms

Brookfield, Wis., September 30, 2013 – As you settle into the routine of a new school year, the realities of maintaining a college lifestyle on a budget set in. It’s worth spending a few minutes to get your school year off on the right financial foot. Personal finance expert Vera Gibbons has teamed up with social payment service Popmoney® to provide some simple advice.

“With all the distractions that come with student life, it’s easy to let personal finances get off track quickly,” said personal finance expert Vera Gibbons. “While making smart money management decisions is not always simple, there are some easy and effective ways to better manage your money now and put yourself in the best financial situation possible post-college.”

Keeping track of daily expenses
The costs of things such as weekly groceries or eating out with friends, and essentials such as laundry supplies, can add up quickly. Having clear sight, week to week, of how much you’re spending will help with budgeting so you aren’t limited to a strict diet of ramen noodles by the end of the month. To help with this, download your bank’s mobile banking application so you can quickly review daily transactions and check your balance before making purchases to avoid surprise over-draft fees.

Splitting expenses
Save money AND friendships. Using a digital social payment service allows students to send money to, or request and receive money from, anyone they know or owe using just an email address or mobile phone number. This makes it easier to stay on top of the constant in-and-out cash flow that comes with college life. Services like Popmoney, available through banks and credit unions, or at Popmoney.com, are a practical way to pay rent, split bills among roommates or request money from parents.

Finding the RIGHT card
If you are signing up for a credit card—which can be a useful tool to help build credit history— do your homework and choose the right card. For example, there are cards that enable you to earn points by spending on typical college “stuff,” such as food, books, movies and music. Most credit card providers offer some sort of reward program, while sites like CreditCard.com offer tools to identify the best credit card fit. However, credit cards should be used wisely and you should make sure you are not spending more than you can repay in a timely manner. Interest payments can skyrocket quickly if there is a large balance on the card.

Not forgetting the student ID!
A school ID is one of the most valuable ways to save! It can give discounts on everything from electronics to public transportation and more. Many local retailers offer students discounts, and there are even national discounts offered online, on sites like www.giftcardgranny.com/blog/student-discounts/.

Popmoney is offered at more than 1,900 participating banks and credit unions, such as Citibank and PNC Bank, or anyone can sign-up at Popmoney.com. Once enrolled, all a user needs is the recipient’s email address or mobile phone number to send money directly to them, without exchanging bank account information and without the hassle of cash and checks.

Terms and conditions apply. For more information, or to sign-up, visit www.Popmoney.com. To follow Popmoney on Facebook or Twitter, visit facebook.com/popmoney or twitter.com/popmoney.

Media Relations:
Ann Cave
678-375-4039
ann.cave@fiserv.com

Rory Swikle
312-397-6021
rory.swikle@ogilvy.com

NowThis News And On Campus Media Launch Instagram Contest For #Campus News

New York, NY, September 19, 2013 – NowThis News (www.nowthisnews.com), the first video news network for the mobile and social generation creating the news in your pocket, today announced a collaboration with On Campus Media (www.on-campusmedia.com) the nation’s largest college targeted television network, to invite college students to tell us the news they think needs to be heard from their campuses and beyond.

To enter, students will submit short videos through Instagram on any topic students think matter most to their campus and that they are most passionate about. Each video must include the hashtags #campusnews and [#yourschoolsname]. NowThis News and On Campus Media will select videos based on relevancy and likes. The selected videos will be showcased across the On Campus network, nowthisnews.com and NowThis News social domains at the end of the month.

“NowThis News is the news in your pocket, made for a generation of college students that live on mobile and social,” said Katharine Zaleski, Managing Editor of NowThis News. “We couldn’t be more excited about this collaboration since it directly connects us to our audience.”

“We’re especially excited about our partnership with NowThis News because with smartphone ownership at close to 90% amongst all college students, interactive based programming opportunities have a huge appeal to our viewers and advertisers,” said On Campus Media CEO Scott Krantz.

Along with iOS and Android apps, NowThis News leverages its growing audiences across social networks like Instagram, Facebook, Twitter and Vine to deliver over 40 daily videos for users that want the news in their pockets. As the first news organization to create a news channel specifically for Instagram and Vine, NowThis News reaches an expanding demographic of people who want to seamlessly access video news throughout the day.

For more information visit: http://instagram.com/p/eZzebpM9_z/

MEDIA CONTACTS
NowThis News
Katharine Zaleski
Katharine@nowthismedia.com

On Campus Media
Justin Simon
Justin@strivecommunications.com

ABOUT NOWTHIS NEWS
NowThis News is the first video news network for the mobile and social generation that delivers original content on a variety of topics that range from 6, 15 and 30 to 50 seconds. Video segments are tailored to each platform, social network and device. The company was founded in November 2012 by Huffington Post co-founder and former Chairman Kenneth Lerer, former Huffington Post CEO Eric Hippeau, Bedrocket founder and CEO Brian Bedol and Oak Investment Partners Managing Partner Fred Harman. NowThis News technology pushes over 40 original news videos every day across multiple platforms from bureaus in New York and Washington, D.C.

www.nowthisnews.com
Twitter: @nowthisnews
Facebook: nowthisnews

ABOUT ON CAMPUS MEDIA
On Campus Media is the nation’s largest college television network. With more than 1,000 HD screens at more than 400 Barnes and Noble Superstores on college campuses around the country, On Campus Media delivers targeted, interactive advertising, entertainment, news, sports and social media to more than 4 million college students.

On Campus Media has been a hit with such brands as Levi’s, The National Guard, 20th Century Fox, Paramount Studios and dozens of other brands aiming to this hard to reach demographic.

www.on-campusmedia.com
Twitter: @oncampusmedia
Facebook.com: oncampusmedia

LEMELSON-MIT PROGRAM EXPANDS COLLEGIATE PRIZE TO HONOR INVENTIVE STUDENTS NATIONWIDE

2014 National Collegiate Student Prize Competition Seeking Applicants and Corporate Sponsors 

CAMBRIDGE, Mass. (September 18, 2013) – The Lemelson-MIT Program today announced the expansion of its prestigious Collegiate Student Prize program to the Lemelson-MIT National Collegiate Student Prize Competition, a nationwide search for the most inventive undergraduate and graduate students. The Lemelson-MIT Program will award $50,000 in prizes this year, with winning undergraduate teams receiving $10,000 in two categories and graduate student winners receiving $15,000 in two categories.

The national prize builds on the legacy of the Lemelson-MIT Collegiate Student Prize, which has served as a springboard for collegiate inventors for nearly twenty years. The Lemelson-MIT Program has awarded a student prize at MIT since 1994 and additional prizes in collaboration with Rensselaer Polytechnic Institute and the University of Illinois at Urbana-Champaign since 2007 and the California Institute of Technology from 2009-2011.

“Building and upholding excitement around invention at the undergraduate and graduate levels is critically important. Inventors who can think globally and create technologies to solve problems anywhere in the world are key to the competitiveness of the US economy,” said Joshua Schuler, executive director of the Lemelson-MIT Program. “We are excited to leverage our experience awarding the student prize at MIT and select partner schools to recognize students across the country who are reimagining a better tomorrow through invention.”

Prize Categories
The National Collegiate Student Prize Competition, supported by The Lemelson Foundation, is open to teams of undergraduate students and individual graduate students enrolled at U.S. institutions. Applicants can submit their inventions in two categories:

The “Cure it!” Lemelson-MIT Student Prize
“Cure it!” will reward students working on technology-based inventions that can improve healthcare

The “Use it!” Lemelson-MIT Student Prize
“Use it!” will reward students working on technology-based inventions that can improve consumer devices and tools

Inventions can address opportunities in both developed and developing economies.

Judging Criteria
Applicants will be evaluated by category-specific screening groups and a prestigious national jury, the same jury that selects the winner of the annual $500,000 Lemelson-MIT Prize, on a range of criteria including portfolio of inventions for graduate student entrants and a single invention for undergraduate teams; potential for commercialization of inventions and demonstrated youth leadership and mentorship. The deadline to apply is December 31, 2013. Winners will be selected in April 2014.

“My husband, Jerry, believed that we needed to invest in the ingenuity and inventiveness of our country’s youth to expand our economy and maintain our economic competitiveness in a constantly changing world,” said Dorothy Lemelson, Chair of The Lemelson Foundation. “We established the Lemelson-MIT Student Prize to inspire and showcase collegiate student inventors. Over the past 19 plus years, I have marveled at the breadth of vision and creativity of each student prize winner, as well as the applicants. The new Lemelson-MIT National Collegiate Student Prize Competition will allow us to shine an even brighter light on some of the greatest and most inventive young people in our nation.”

Past winners include Carl Dietrich, founder of Terrafugia and inventor of the Transition, a street-legal airplane that has been internationally heralded as the “first practical flying car;” and Nate Ball, host of PBS Kids show Design Squad Nation, inventor of the ATLAS Powered Rope for emergency responders and soldiers, and founder of Atlas Devices.

Call for Sponsors
The Lemelson-MIT Program will expand the competition to additional categories in future years. The organization is seeking partners with interest in sponsoring the “Cure it!” and “Use it!” categories, in addition to supporting the execution and scaling of the National Collegiate Student Prize Competition. Future categories could include “Drive it!” for students reimagining transportation; “Eat it!” for students reimagining food and agriculture; “Wear it!” for students inventing the next generation of wearable consumer products; and “Network it!” for students reimagining how products and services are delivered through web-based networks.

ABOUT THE LEMELSON-MIT PROGRAM
Celebrating innovation, inspiring youth
The Lemelson-MIT Program celebrates outstanding innovators and inspires young people to pursue creative lives and careers through invention.

Jerome H. Lemelson, one of U.S. history’s most prolific inventors, and his wife Dorothy founded the Lemelson-MIT Program at the Massachusetts Institute of Technology in 1994. It is funded by The Lemelson Foundation and administered by the School of Engineering. For more information, visit http://web.mit.edu/invent/.

ABOUT THE LEMELSON FOUNDATION
Founded in 1992 by prolific U.S. inventor Jerome Lemelson and his wife Dorothy, The Lemelson Foundation works to inspire and enable the next generation of inventors and invention-based enterprises in order to build a stronger U.S. economy and create social and economic change for the poor in developing countries. For more information, visit http://lemelson.org.

From Campus to Career: LinkedIn Can Help You Achieve Your Dreams

By Ada Yu

LinkedIn is now for students like you.

You’ve done some great stuff – both in and out of school. LinkedIn can help you show that to the world. And as you make big decisions about college and your future career, we can help you explore all the amazing possibilities.

Whether it’s choosing a school, picking a major, or thinking about jobs, LinkedIn is the place to be. It’s your resume that never sleeps, a way for colleges and companies to find you, a tool to see career paths of graduates, and a place to talk to schools, current students, and alumni.

Here’s how to get started.

Tell Your Story

Colleges and employers are on LinkedIn. Want to stand out with them? You’ll need to build a professional online identity.

Your LinkedIn profile is the starting point. Make sure you have an appropriate profile picture, write a concise headline, and show off all of your experience – from volunteering and extracurricular activities, to part-time or full-time jobs and internships.

For more profile tips, check out:

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It’s Not Just What You Know, It’s Who You Know

Use LinkedIn to build a network so it’s there when you need it.

Think broadly about who to connect with. It’s not just about your friends or colleagues – it’s also about people who’ve walked in your shoes: Family, friends of your parents, teachers, mentors, and managers. They want to help. They can suggest schools, tell you about their career paths, or connect you to a great internship.

And remember to personalize your requests to connect!

See What’s Possible

LinkedIn is a great place to learn – about schools, industries, and interesting paths from campus to career.

Explore our new University Pages to learn about schools – see notable alumni and the career paths that graduates have taken to see if it’s a good fit for you. Follow the conversation on University Pages – or join in and ask questions.

Many students join LinkedIn Groups for “virtual internships” – to learn about the interests and skills of experts in different industries – and see if it’s something they want to pursue. Groups are also helpful in making connections in your future field. Our Influencers and News Channels are great sources of inspiration and insight from leaders in many areas – and can help you find your own path. And when the time comes to find that dream internship or entry-level job, LinkedIn’s Student Job Portal will give you easy access to opportunities at some of the best companies worldwide to help with your search.

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Check out our teen safety center for more info on getting started on LinkedIn.

Your future awaits! LinkedIn can help you picture it – and get there.