Sports Illustrated Launches its “Facebook March Madness Cover Challenge,” Allowing Fans to Submit Photos of Themselves Sporting their Favorite Team Colors
SI Photo Editors will choose a FINAL FOUR among the Entries and include them on the Cover of the Annual NCAA Tournament Preview Issue
NEW YORK, February 27, 2012 - For the first time ever, fans of Sports Illustrated’s official Facebook page (www.facebook.com/SportsIllustrated) have the opportunity to submit their photos and possibly land on the cover of Sports Illustrated. For nearly 60 years the cover of Sports Illustrated has defined the story of the day in sports. Upon its release, the iconic cover image stirs a spectrum of passionate dialog, debate, celebration, criticism and for those who believe in jinxes, fear.
The Sports Illustrated Facebook March Madness Cover Challenge allows fans to submit their own photos demonstrating team spirit and unbridled school passion. Sports Illustrated editors will carefully select a Final Four among the entries and include them on the cover of the annual NCAA Tournament Preview issue, scheduled to hit newsstands on March 19th.
The annual NCAA Tournament preview issue, one of the most anticipated issues of the year, features a collage of players, mascots and fans from all 68 men’s teams and the top women’s teams. In years past, the photos have always been captured by the capable cameras of Sports Illustrated photographers, until now.
“In December, for the first time ever, Sports Illustrated allowed fans to make the editorial selection of our iconic cover,” said Mark Mravic, assistant managing editor, Sports Illustrated. “Now, we have taken it a step further, by providing fans the opportunity to actually put themselves on the cover.”
To submit photos fans must:
- Like Sports Illustrated on Facebook
- Select their school affiliation
- Upload a picture wearing their favorite team colors
- Check the March 19th issue to see if they made the cover!
Christopher Tropeano – (212) 522-5542, Christopher_Tropeano@timeinc.com
Emily Christopher – (212) 522-8473, Emily_Christopher@timeinc.com
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