THE VISINE (R) BRAND ANNOUNCES STUDENTS WITH VISION (TM) SCHOLARSHIP PROGRAM RECOGNIZING ACHIEVEMENTS OF TODAY’S VISIONARIES

For further information, contact:
INK & ROSES
Linsey Tilbor  |  212.218.1473  | linsey@inkandroses.com
Trisha Bruynell  | 212.218.1465  | trisha@inkandroses.com

MORRIS PLAINS, N.J., February 16, 2012 – Johnson & Johnson Healthcare Products Division of McNEIL-PPC, Inc. and the makers of VISINE® eye products, today introduced the inaugural VISINE® STUDENTS WITH VISIONScholarship Program, which will award $50,000 in tuition assistance to ten remarkable students nationwide.

The VISINE® STUDENTS WITH VISION™ Scholarship Program will grant $5,000 merit scholarships to enrolled college students and graduating high school seniors who demonstrate a clear and unique vision, strong ambition and determination to bring their dream to life. In addition to academics, leadership in community service and extracurricular activities, applicants’ personal stories of how they are moving toward their goal will be considered.

The VISINE® Brand is committed to helping people achieve their goals – whatever they may be. Whether it’s studying for an exam, practicing for the championship game or searching the web for that dream job, people depend on their eyes for so many things and when needed the most, VISINE® helps keep eyes at their best.

“We understand that in order to achieve greatness you need the right tools,” says Stephanie Kaul, Group Brand Director, Johnson & Johnson Personal Care. “For years, VISINE® Eye Drops have been a tool that helps people take care of their eyes so they can focus on their goals, whether they are everyday or lifelong. With the VISINE® STUDENTS WITH VISION™ Scholarship Program, we hope to take that extra step to provide talented and motivated students with the necessary building blocks for success.”

Recognizing the diversity of strengths and passions that drive to great accomplishment, The VISINE® Brand looks to award students whose visions represent a wide range of interests – from technology to philanthropy, entrepreneurship to the arts, sports to science and everything in between.

The open application period will run through April 16, 2012. Winners will be announced mid-July. To apply or learn more about the VISINE® STUDENTS WITH VISION Scholarship Program visit www.visine.com/scholarship.

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Johnson & Johnson Healthcare Products Division of McNEIL-PPC, Inc.
Johnson & Johnson Healthcare Products Division of McNEIL-PPC, Inc. is a leader in the consumer health care market and produces the world’s most trusted brands including VISINE®, ROGAINE®, LISTERINE® and more.