December 14, 2015 — Communications specialist Carolyn Nachman has joined GenFKD, a non-partisan organization dedicated to promoting millennial financial literacy, as Community Manager. In the role, Nachman will be tasked with expanding the organization’s digital presence, with a focus on amplifying the GenFKD’s expansive grassroots network through social media.
“We’re thrilled to welcome Carolyn to our growing team at GenFKD,” said Justin Dent, GenFKD co-founder and Policy Director. “Carolyn’s addition will be a major catalyst as we continue to expand our digital footprint and increase our social engagement to support the efforts of our student fellows raising awareness across nearly 30 campuses.”
Nachman, a graduate of Ohio University and native of Miller Place, New York, will manage GenFKD’s digital outreach program, with a focus on core social media channels including Facebook and Twitter. She will lead the development of integrated strategies to drive conversations and enhance shareable content.
“The economic issues that GenFKD focuses on are relevant to all millennials and it’s crucial that we succeed in promoting financial literacy among our peers,” Nachman said. “Working with fellow millennials to educate and inform current and recent college graduates, is an amazing opportunity. Social media is my passion and I’m excited to combine it with my background in political science in this role.”
She will report to GenFKD Outreach Director Michael Gorman, who leads the organization’s Fellows Program. Nachman graduated from Ohio University in May of 2015 with a Bachelor of Science degree in Strategic Communications and a certificate in political communications. Before joining GenFKD, Nachman worked in information technology at Diversified Micro Systems. Her previous experience includes internships at Rural Action, a non-profit devoted to environmental sustainability, and entertainment media outlet, Celebrity Cafe.
GenFKD is a nonpartisan peer-to-peer organization that utilizes editorial content and grassroots organizing to engage Gen Y on economic and financial issues. The non-profit organization seeks to utilize its expansive social following and 26 college chapters to present critical information relating to jobs and the economy in a way that’s informative and approachable.