KNO BRINGS 3D AND VIDEOS TO ETEXTBOOKS

New Interactive Features Make You Go OOOOH -AHHHH

SANTA CLARA, Calif., August 29, 2011 – Kno, Inc., www.kno.com , a pioneer in education software, today announced two new interactive learning features to its Textbooks for iPad application, 3D & Smart Links. The 3D feature makes it easier for students to grasp difficult concepts by instantly turning 2D figures into interactive 3D models that jump off the page. Meanwhile, the Smart Links feature automatically links multi-media content like videos, images and websites to key concepts presented in the textbook. An industry first, Kno has addressed the pain point for students in understanding complex problems presented in textbooks and classrooms by integrating one-to-one learning solutions into digital textbooks to help prevent students from getting left behind.

“Kno’s new 3D and Smart Links features are bringing interactive learning to a new level,” said Babur Habib, CTO and co-Founder. “These features extend beyond the classroom, giving students an opportunity to get hands on and explore concepts within the context of what they are already studying, in a completely new way.”

3D
Initially starting with chemistry textbook titles, Kno’s beta 3D feature gives students an unprecedented look inside complex and abstract figures, accelerating the time it takes to learn and practice difficult chemistry concepts. Kno’s beta release bring hundreds of 3D chemistry figures to life, allowing students to rotate, spin, zoom, accelerate and display 360-degree views of the object.

Smart Links – Beta
The Smart Links beta feature maps videos, including thousands of Khan Academy www.khanacademy.org instructional videos, educational images and websites to related formulas and sections in textbooks. Smart Links will be available for Kno’s massive library of over 100,000 textbooks and will cover a wide variety of subject matters from math and science to finance and history. Khan Academy, which provides an extensive collection of free education videos, practice exercises, and assessments for students, helps explain complex subject matters in an easy to understand one-to-one learning environment. By including these videos into the relevant section of the textbook, Kno is providing students another way to better understand the material that is being presented.

“Khan Academy’s goal is to provide a free world-class education to anyone, anywhere,” said Salman Khan, Founder and Executive Director of Khan Academy. “We’re excited that Kno sees the value in our mission and has integrated our videos and study tools directly into their books. This provides students with a new way to access Khan Academy content – and all within the context of what they are already learning.”

The features add to Kno’s already robust line-up of over 60 interactive features such as highlighting, note-taking, bookmarking, Quiz Me, and Journal features for the Kno Textbooks for iPad application. Students have access to over 100,000 eTextbooks at 30-50 percent off the list price with a 15-Day Money Back Guarantee at www.Kno.com.

Kno Smart Link: www.vimeo.com/27798033
Kno 3D: www.vimeo.com/27342076

Examples of Kno Textbooks With Smart Links
9780321385178: Linear Algebra and Its Applications Lay: David C. 1/20/2011 Pearson Higher Education
9780538497909: Calculus; Early Transcendentals: Stewart, James 11/19/2010 Cengage Learning (eisbn: 9780983804956)
9780538497817: Calculus: Stewart, James 1/1/2011 Cengage Learning Mathematics & Statistics (eisbn: 9780983804963)
9780321716811: College Algebra: Sullivan, Michael 1/4/2011 Pearson Higher Education Mathematics & Statistics (eisbn: 9780983804987)

Examples of Kno Textbooks With 3D
9780547125329: Chemistry: Zumdahl, Steven S. 1/2/2009 Cengage Learning (eisbn: 9780983804918)
9780840054449: Organic Chemistry, 8th ed.: McMurry, John E. 1/1/2011 Cengage Learning (eisbn: 9780983804925)
9781439049716: Fundamentals of Organic Chemistry. (eisbn: 1111789576)
9781429204941: Organic Chemistry Structure and Function (eisbn: 1429293810)
9780618857487: General Chemistry (eisbn: 1111808953)

About KNO
Kno, Inc. is an education software company on a mission to make learning engaging, effective, and social for students. Osman Rashid, the co-founder of Chegg, and Babur Habib, a consumer electronics veteran, founded Kno, Inc. in May 2009. The company has received funding from Andreessen Horowitz, Intel Capital, Goldman Sachs, Advanced Publications, FLOODGATE, GSV Capital, First Round Capital, Ron Conway, Silicon Valley Bank, SV Angels and TriplePoint Capital and is based in Santa Clara, California. For more information, go to www.kno.com, or follow Kno at www.facebook.com/GoodtoKno and www.twitter.com/GoodtoKNO.

About Khan Academy
The Khan Academy is a not-for-profit organization with the goal of changing education for the better by providing a free world-class education to anyone anywhere. All of the site’s resources are available to anyone. It doesn’t matter if you are a student, teacher, home-schooler, principal, adult returning to the classroom after 20 years, or a friendly alien just trying to get a leg up in earthly biology. The Khan Academy’s materials and resources are available completely free of charge.

Contact Info:
Jennifer Stephens Acree
jennifer@jsastrategies.com
310-780-3331

Kathryn Kelly
kathrynkellypr@gmail.com
408-718-9043