Monthly Archives: March 2024

Charles River Associates Opens Second Scholarship Cycle, Expands to the UK

Scholarship program will award $5,000 to twelve students pursuing degrees in Business, Economics and STEM

BOSTON, MA (March 22, 2024) – Charles River Associates (CRA), a leading provider of economic, financial and management consulting services, this week announced the opening of the 2024-25 CRA All-Access Scholarship. CRA will award $5,000 scholarships to twelve students for their junior year in the United States or final year in the United Kingdom.

Part of the company’s All-Access Initiative – which champions the importance of higher education, particularly within traditionally underserved communities – the All-Access Scholarship Program is a talent development pipeline program that seeks to support female students and students from socioeconomically-challenging backgrounds pursuing degrees in Business, Economics, or STEM fields. Originally launched in 2023 for U.S.-based applicants only, the program marks its second year with an expansion to the UK through CRA’s partnership with SEO London.

“This expansion represents a significant step forward in our journey towards fostering inclusion and empowerment,” said Raquel Tamez, CRA’s Chief Inclusion and Engagement Officer. “By investing in the potential of these future leaders, we are not only creating opportunities for individual growth but also driving positive change on a broader scale.”

“To all applicants for this year’s round of scholarships, I encourage you to seize this opportunity and submit your applications. Your determination and drive are the cornerstones of our program’s success, and we look forward to welcoming the next cohort of inspiring scholars,” said Tamez. “Together, let us continue to champion the values of inclusion and empowerment as we work towards a brighter and more inclusive future for all.”

Applicants in the United States must be current, full-time college sophomores attending an accredited college/university and majoring in Business, Economics, or STEM with an overall GPA of 3.5. Ideal candidates will have a record of leadership and community service, exhibit financial need, and demonstrate a commitment to inclusion and empowerment.

The deadline to apply for the 2024-25 CRA All-Access Scholarship is April 22, 2024. For more information and to begin the application process, visit crai.com/cra-all-access-scholarship.

This program is administered by International Scholarship and Tuition Services Inc., an independent company that specializes in managing sponsored educational assistance programs.

About Charles River Associates (CRA)

Charles River Associates® is a leading global consulting firm specializing in economic, financial, and management consulting services. CRA advises clients on economic and financial matters pertaining to litigation and regulatory proceedings, and guides corporations through critical business strategy and performance-related issues. Since 1965, clients have engaged CRA for its unique combination of functional expertise and industry knowledge, and for its objective solutions to complex problems. Headquartered in Boston, CRA has offices throughout the world. Detailed information about Charles River Associates, a registered trade name of CRA International, Inc., is available at www.crai.com. Follow us on LinkedInX, and Facebook.

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Media Contact

Carissa (Miller) Willcoxon
Director of Marketing | ISTS
cwillcoxon@applyISTS.com
(615) 777-3735

BLUMHOUSE AND AMC THEATRES LAUNCH FIRST-EVER HALFWAY TO HALLOWEEN FILM FESTIVAL

–Festival Begins March 29 at 100 AMC Movie Theatres with tickets on sale now–

Logo and Stills Available HERE

Los Angeles, Calif. – March 20, 2024 – Blumhouse, the driving force in horror, and AMC Theatres (NYSE: AMC) are celebrating Halloween early with the first-ever Halfway to Halloween Film Festival. The five-day festival kicks off Friday, March 29 in over 40 cities and 100 AMC movie theaters across the U.S., and features five different repertory films – anchored by the 13th anniversary of Insidious April 1, nearly halfway to Halloween. Insidious marked the first collaboration between the now-merged Blumhouse and Atomic Monster.

Festival-goers can catch their favorite Blumhouse films on the big screen, with tickets priced at just $8 per film. Plus, they’ll have the chance to win giveaways, get sneak peeks and see exclusive recorded messages from directors and talent from the films. Tickets are on sale now on AMCTheatres.com and within the AMC Mobile App for the following films:

Friday, March 29 – Sinister
Saturday, March 30 – The Purge
Sunday, March 31 – Ouija: Origin of Evil
Monday, April 1 – Insidious (13th year anniversary of the movie’s opening)
Tuesday, April 2 - The Invisible Man

“We wanted to celebrate local communities of horror fans throughout the country with a fun, affordable and slightly evil night at the movies. We’re grateful to our partners at AMC for helping us bring this idea to life,” said Jason Blum, Founder and CEO, Blumhouse.

“Blumhouse films terrify and delight horror fans. We are excited to bring these favorites back to the big screen,” said Elizabeth Frank, EVP Worldwide Programming and Chief Content Officer, AMC Theatres.

The full list of cities includes: Atlanta (GA), Baltimore (MD), Boston (MA), Charlotte (NC), Chattanooga (TN), Chicago (IL), Cincinnati (OH), Columbus (OH), Dallas (TX), Denver (CO), Detroit (MI), Harlingen (TX), Hartford (CT), Houston (TX), Indianapolis (IN), Jacksonville (FL), Kansas City (MO), Las Vegas (NV), Los Angeles (CA), Miami (FL), Minneapolis (MN), Mobile (AL), New Haven (CT), New Orleans (LA), New York (NY), Norfolk (VA), Orlando (FL), Philadelphia (PA), Phoenix (AZ), Pittsburgh (PA), Rockford (IL), San Diego (CA), San Francisco (CA), Seattle (WA), Spokane (WA), Tallahassee (FL), Tampa (FL), Tucson (AZ), Tulsa (OK), Washington, D.C., Wichita (KS).

Learn more about the first-ever Halfway to Halloween Film Festival here: www.amctheatres.com/events/halfway-to-halloween

About Blumhouse

Blumhouse is a multimedia company regarded as the driving force in horror. The company has produced over 200 movies and television series with theatrical grosses of almost $6 billion in worldwide box office. In film, the company has produced iconic, genre, film franchises like Halloween, The Purge, and prolific films like the box-office juggernaut Five Nights at Freddy’s, M3GAN, Spike Lee’s BlacKkKlansman; Get Out from Jordan Peele, among several others. The television company operates in genre and provocative programming through acclaimed scripted and unscripted series and documentaries, such as the upcoming original series The Sticky, produced by Jamie Lee Curtis for Amazon; The Thing About Pam for NBC; Worst Roommate Ever for Netflix; The Jinx for HBO. The company also recently launched a games division. In October 2023, Blumhouse was honored by Fast Company in its third annual Brands That Matter list.

About AMC Entertainment Holdings, Inc.

AMC is the largest movie exhibition company in the United States, the largest in Europe and the largest throughout the world with approximately 900 theatres and 10,000 screens across the globe. AMC has propelled innovation in the exhibition industry by: deploying its Signature power-recliner seats; delivering enhanced food and beverage choices; generating greater guest engagement through its loyalty and subscription programs, website, and mobile apps; offering premium large format experiences and playing a wide variety of content including the latest Hollywood releases and independent programming. In addition, in 2023 AMC launched AMC Theatres Distribution with the highly successful releases of TAYLOR SWIFT | THE ERAS TOUR and RENAISSANCE: A FILM BY BEYONCÉ. AMC Theatres Distribution expects to release more concert films with the world’s leading musical artists in the years ahead. For more information, visit www.amctheatres.com.

Source: AMC Entertainment Holdings, Inc.

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Media Contact

Cynthia Arntzen
cynthia.arntzen@blumhouse.com

THE GEN Z IMPERATIVE: LISTEN TO FEELINGS AND GIVE GEN Z A VOICE

NEW YORK, New York -  As Congress reconvened on Antisemitism at Post-Secondary Institutions  and Anti-Defamation League (ADL) hosts their “Never Again is Now” summit next week to confront the troubling rise of antisemitism overall and specifically on college campuses, including violent protests, and heart wrenching testimony yesterday, The Heart Monitors – a strategy and insights consultancy – believes it’s imperative to acknowledge the “why,” the feelings behind the facts and the realities truly faced by Generation Z (Gen Z). The Heart Monitors found that 70% of Gen Z feels apart from other generations and not heard.

The Heart Monitors was born in the wake of the October 7, 2023 Israel/Hamas attacks, which revealed the strong feelings, perspectives and larger social debate of the Gen Z generation. Co-founded by marketing and brand strategy industry pioneers Jon Bond and Robin Lemberg -  both parents to Gen Z aged children  – The Heart Monitors was created to better listen, understand and connect with the powerful feelings of Gen Z in the Hamas/Israeli conflict from all perspectives: Gen Z overall, Gen Z Muslims, Gen Z Jews, and what they term the Middle. Bond and Lemberg believe that exposing, and quantifying different facts and the  feelings behind them are the new currency to change minds and behaviors.

“Feelings are the new currency in an ‘Emotion economy’. Facts alone cannot combat feelings,” said Robin Lemberg, co-founder, The Heart Monitors. In a world of truth decay and misinformation,  we are in the Emotion Economy where feelings are the new contemporary currency that drives identification, adherence to a message, powerful narratives and ultimately behavior change. There are twenty core emotions and thousands of feelings. Feelings shift hearts to change behaviors and incite action — facts do not.”

Since January 1, 2024, The Heart Monitors has fielded over 300 short quantitative surveys supplemented by qualitative research conducted through a nationally representative panel of U.S. teens/adults. Research was conducted among Gen Z (ages 16-26), with results compared to the general population 16-plus (U.S., national), and then among separate samples of relevant sub-segments of Gen Z (self-identified Jews, Muslims and other, along with LGBTQ+ identifying Gen Zers when relevant). The key to the methodology is quick and timely reads on the most meaningful headlines, and related  pop culture events as they appear. This quick take on the “pulse” of GenZ is coupled with a bold approach: asking the questions that no one asks, so it is possible to derive the insights no one else is seeing, even when the answers might be hard to hear. And when confronted with a meaningful statistic, The Heart Monitors drills down further, to get to the raw feelings behind the facts and then uses a battery of feelings behind them.

From these research pulses, The Heart Monitors has revealed statistics and insights which indicate a disconnect between the perceptions of Gen Z and the general population around  the realities of antisemitism, perceptions of antisemitism, Hamas vs the IDF as well as  the actions of Israel and the beliefs of American Jews , the feelings of Gen Z Jews and Gen Z Muslims. The Heart Monitors has examined the events at Harvard as a microcosm of college campuses across the country,  quantified what is free speech or hate speech, their reactions to slogans, messaging and creative ideas circulating on social media and compared them to the General Population.

Just yesterday, The Heart Monitors found that only 50% of Gen Z identified the cartoons released by Harvard Professors as Antisemitic. Additionally, the majority of Gen Z does not view the Antisemitic cartoons as a form of hate speech (50%). Instead, as we know they argue for their right to free speech, even in educational settings. Moreover, the story of Dr. Claudine Gay’s resignation was viewed as an influence of “rich Jewish donors” (60% agreement)  and less  her failure to address antisemitism and accusations of plagiarism, and that 46% of Gen Z believes that Jews should be considered a minority group with all others in the context of DEI, yet accusations of quotas at Harvard, Penn and other institutions of higher education speaks to the complexities at play.

Earlier Gen Z insights from The Heart Monitors from January 2024 through February 2024 show that only 32% of Gen Z believe the Holocaust is relevant today, 25% of Gen Z believe that both Hamas and IDF are terrorist organizations, and 50% of Gen Z agree the slogan “Free Palestine” inspires them to take action or support the cause. Gen Z feelings range from numb/indifferent, curious and confused, shocked, and suspicious, depending on the topic and inspired, sympathetic, sad, joyful, happy to creative messages and ads. “Never Again is Now” is a Jewish call to action, but alienating to others as the Holocaust is seen as history in the face of modern day genocide.

To Gen Z, Anti-Semitism is a gray area at best. Viewing this through a brand marketing lens, Israel is losing the propaganda war with Gen Z.,” said Jon Bond, co-founder, The Heart Monitors. “‘Free Palestine’ is arguably the best marketing campaign of the 21st century. It was a simple, powerful, unified message from a well orchestrated playbook. Gen Z responded, and Israel lost the hearts of Gen Z. In less than 5 months, the pro-Palestinian effort has flipped the script so that Israel is no longer ‘the underdog’ — they have become David, and Israel is now big, bad Goliath. What are the long term implications of this? We need to truly listen to Gen Z to understand more.”

To donate  your voice to your favorite non-profit and provide your perspective around this conflict to incite change please visit theheartmonitors.com. The Heart Monitors will be launching online forums for discussion and healthy debate.

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The Heart Monitors is a new type of strategy consultancy that exposes the feelings behind the factsthat offer deep insights and drive behavior change. Made up of passionate leaders from the worlds of marketing, finance, non-profits, research and social science, The Heart Monitors bring a proprietary research tech stack, custom communities, daring questions, quick and timely reads and with products and services such as the “F Factor” and the “Gen Z Heart Tracker.” We empower non-profits, brands and their partners with powerful audience insights around messages, campaigns, topical and polarizing issues in order to craft a story that resonates, drives behavior and influences change. For more information, visit theheartmonitors.com.

Media Contacts: 

The Heart Monitors
Haley Steinhauser
haley@theheartmonitors.com
Ph: 562-991-3170

RocketshipPR
Warren Cohn
Warren@rocketshipPR.com
Ph: 917-7967463