Author Archives: uwirepr

Submit a Short Video on Grand Challenges for Engineering and Enter to Win a Trip to London

WASHINGTON, January 9, 2013 – The Global Grand Challenges Summit is a major new initiative by the national academies of engineering in the UK, the US, and China. The summit will bring together leading international thinkers and innovators to explore new approaches to solving some of the most pressing challenges of the 21st century, on themes ranging from sustainability to health care, from driving growth and employment to protecting our planet.

In conjunction with the Global Grand Challenges Summit, each of the academies is running a short video competition for entrants 18-27 years old in the US, the UK, and China. Each competition will have its own judging process and prizes. Each academy will select its own competition winner to be screened at the Global Grand Challenges Summit in London, UK on March 12-13 2013. The winning contestants (maximum of two representatives per video) will be invited as guests to the Summit.

This short video competition is calling for creative entrants to produce a video highlighting the importance of engineering and how engineers can collaborate with other professions to solve (a) one of the challenges articulated by the National Academy of Engineering in its NAE Grand Challenges for Engineering program or (b) a challenge within one of the related Summit themes: Sustainability, Education, Enriching Life, Technology and Growth, Resilience.

The video should include data that supports ideas presented.

The competition is open to short videos (no longer than two minutes) of all production techniques and genres, such as drama, animation, documentary, experimental or artist video, and hybrid work. The video may be shot with a full crew or with a mobile phone, it may be serious or amusing. However you choose to produce your video, it should be thought provoking.

Eligible entries, whether selected as a winner or not, may be made available through the Global Grand Challenges Summit’s dedicated YouTube/Vimeo channel.

Deadline for submissions is midnight February 3, 2013, EST.

The National Academy of Engineering is an independent, nonprofit institution. Its members consist of the nation’s premier engineers, who are elected by their peers for seminal contributions to engineering. The academy provides leadership and guidance to government on the application of engineering resources to social, economic, and security problems. Established in 1964, NAE operates under the congressional charter granted to the National Academy of Sciences in 1863.

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‘Go Viral To Improve Health,” Win Up to $10,000

WASHINGTON, January 9, 2013 – Students pursuing degrees toward careers in health, engineering, and computer science could earn a distinctive addition to their resumes by participating in “Go Viral to Improve Health,” a contest that challenges undergraduate and graduate students to create innovative health-related apps and offers $18,000 in prizes.

“Go Viral to Improve Health” is the third annual collegiate challenge sponsored by the Institute of Medicine and National Academy of Engineering to inspire students to work in interdisciplinary teams and transform health data into mobile apps, online tools or games, or other innovative products that solve vexing health problems.

The top prize is $10,000, sponsored by Heritage Provider Network. The second and third place teams will receive awards of $5,000 and $3,000, respectively. Entries will be assessed on their design, usability, and how well they integrate public health data.

Participating teams must consist of between two and five undergraduate and/or graduate students. Multidisciplinary teams including students in health-related fields and computer science/engineering are especially encouraged. Teams must use at least one publicly available, de-identified data set to develop their app. Additional eligibility criteria and terms are spelled out at www.iom.edu/goviral.

Students must register their teams for the challenge by Feb. 27, 2013. Once registered, teams have until 5 p.m. EST on April 17 to submit their apps. Further details about “Go Viral to Improve Health” can be found at www.iom.edu/goviral and on Facebook at www.facebook.com/goviraltoimprovehealth. Questions can be directed to goviral@nas.edu.

The Institute of Medicine and National Academy of Engineering along with the National Academy of Sciences and National Research Council make up the National Academies. They are private and independent nonprofit institutions that provide science, technology, and health policy advice under a congressional charter granted to NAS in 1863. For more information, visit www.national-academies.org.

Heritage Provider Network Inc. is one of the largest physicians’ groups in the United States, providing medical care to approximately 700,000 individuals. It is on the cutting edge of the accountable care model of health care delivery and is dedicated to quality, affordable health care and putting patients’ wellness first. For more information, visit www.heritageprovidernetwork.com.

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LifeShield Puts Campus Crime Prevention in the Hands of Smart Students with FREE Kindle Fire

For immediate release 
CONTACT:
Allison Gumbs
LifeShield Security
agumbs@lifeshield.com
267-907-9779

LifeShield Puts Campus Crime Prevention in the Hands of Smart Students with FREE Kindle Fire

LifeShield + Kindle Fire Holiday Special Kicks Off on Black Friday, November 23rd

LANGHORNE, Pa., November 21, 2012 – LifeShield Security is giving students TWO GIFTS for the price of one this holiday season. Beginning Black Friday, November 23, college students or their parents who purchase a LifeShield wireless security system by calling 877-475-4839 can receive a FREE 7″ Kindle Fire to use both for fun and to monitor and control their LifeShield system with a free LifeShield security app.

Students are often the victims of crimes on campus for a variety of reasons, including careless roommates, unsecure apartments, and neighborhood crime. Students are often clueless about security because it is something their parents handle when they are at home. As the home security experts, LifeShield is committed to helping students stay safe by helping them secure their own living spaces. Teaching students smart security habits will help them remain safe their entire lives.

“To gift a LifeShield system, whether it’s to yourself or your child, you’re giving the gift of security and peace of mind to that person, and what could be better than that?” added Shannon Dominello, CMO, LifeShield. “Once customers activate their LifeShield system, they will receive their Kindle Fire, and can choose to either keep it, or gift it to someone else.”

Campus security and police can only investigate after a crime has been committed. Every student needs to take an active role in preventing crimes before they happen. Using technology such as wireless sensors, high-speed internet, and mobile apps, students can get better security protection than the expensive wired systems found in many homes. LifeShield home alarm systems offer unlimited text and email alerts to keep students and their roommates informed of dorm room security.

LifeShield wireless security systems are perfect for students, renters and others who move frequently. The system is portable, allowing students to install the system themselves in less than an hour, take it down, and re-install it in their next dorm or apartment as needed. Free LifeShield apps make it easy for anyone to access and use their security system from iPhones, iPads, and Android phones and tablets. Students can also log in to the secure website to use their system at any time, no matter where they are in the world.

Order a security system from LifeShield by calling 877-475-4839. If customers prefer to receive their Kindle in time for Christmas, orders must be received by December 10th.

About LifeShield Security

LifeShield Security is the first national, professional grade and professionally monitored wireless security system that uses an easy to set-up “plug and protect” process, providing superior home protection and the best value in total home security. For more on LifeShield home security systems, visit www.lifeshield.com.

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COLLEGIATE INVENTORS HONORED FOR INNOVATIVE SCIENCE AND TECHNOLOGY ADVANCES

For immediate release 
CONTACT: Rini Paiva, 330.388.6160, rpaiva@invent.org

Collegiate Inventors Competition® Awards more than $100,000 to Winners for their Inventions

WASHINGTON, November 13, 2012 - Recognizing the innovative ideas of today’s college and university students, the 2012 Collegiate Inventors Competition, a program of Invent Now, today announced that a novel delivery therapy for treating cancer and a way to facilitate suturing in abdominal surgery have won top prizes during the Competition’s culminating ceremony at the Newseum in Washington, D.C.

Inanc Ortac of the University of California, San Diego received the $15,000 graduate first prize for his invention of Nano-Wiffle-Balls for Cancer Therapy, and Leslie Myint, Daniel Peng, Andy Tu, and Stephen Van Kooten received the $12,500 undergraduate first prize for their work with the FastStitch suturing device. The Competition is sponsored by the Abbott Fund, the non-profit foundation of the global health care company Abbott, the Ewing Marion Kauffman Foundation, and the United States Patent and Trademark Office (USPTO). The Competition is also a featured event of Global Entrepreneurship Week 2012, a worldwide celebration of creativity, innovation, and ingenuity, founded by the Kauffman Foundation and designed to inspire entrepreneurial thinking and encourage entrepreneurs to launch new ventures.

Graduate student Brett Walker of the University of Illinois at Urbana-Champaign received second prize for his work, and Tamer Badawy of Wayne State University received third prize. Undergraduate student Eric Ronning of the University of Wisconsin is the second prize winner in his category, and Riley Csernica, Meredith Donaldson, Chelsea Ex-Lubeskie, and Kaitlin Grove of Clemson University received undergraduate third prize. Walker was recognized for his Reactive Silver Inks and received $12,500, and Badawy was recognized for his Autonomous Operation of Internal Combustion Engines on a Multitude of Fuels and received $10,000. In the undergraduate category, Ronning received $10,000 for ReHand, his new approach to a prosthetic hand, and the Clemson team received $7,500 for their Hi-Impact Shoulder Stabilization Device.

“The inventions chosen for this year’s Collegiate Invention Competition are a testament to our nation’s bright, young innovators,” said Under Secretary of Commerce for Intellectual Property and Director of the USPTO David Kappos. “These students embody a true spirit of entrepreneurship and continue to strengthen our belief in America’s future.”

Experts from industry, government, and academic research initially judged student entries on the originality of the idea and the potential value and usefulness to society. On November 12th, seven undergraduate finalist teams met with a panel of judges, as did seven graduate finalist teams, presenting their innovative advances in areas such as medical devices, cancer therapies, avionics, and engineering. Both panels included Inductees of the National Inventors Hall of Fame: Don Bateman (aircraft safety systems), Thomas Fogarty (embolectomy catheter), Marcian Hoff (microprocessor), Alois Langer (implantable defibrillator), Don Keck (optical fiber), Steve Sasson (digital camera), Gary Starkweather (laser printer), and James West (electret microphone). In addition, the panels include representatives from the USPTO, the Kauffman Foundation, and Abbott.

“The Collegiate Inventors Competition champions are the pioneers and role models of their generation in science, engineering and technology,” said Donald Halbert, Divisional Vice President and Site Head for the Abbott Biotherapeutics Corporation. “By highlighting the accomplishments of these young inventors, we hope to foster a better understanding of the importance of science and innovation in our lives.”

“The Collegiate Inventors Competition recognizes outstanding achievement,” said Thom Ruhe, Vice President of Entrepreneurship at the Kauffman Foundation. “Through recognition and encouragement, this new generation of young scientists and aspiring entrepreneurs will become tomorrow’s leaders, generating economic impact as they develop their inventions. We are pleased to be a part of that recognition and to have the Competition itself as a featured event of Global Entrepreneurship Week.”

In addition to the Competition being a part of Global Entrepreneurship Week, the Competition finalists also are being given the opportunity to meet with Dr. John Holdren, Assistant to President Obama for Science and Technology and Director of the White House Office of Science and Technology Policy, and Todd Park, the United States Chief Technology Officer. The meeting further emphasizes the importance of the innovative and entrepreneurial endeavors undertaken by this group who have the potential to positively influence and advance the future of our society.

First prize graduate winner Ortac’s approach offers a versatile therapeutic strategy based on hiding and protecting otherwise immunogenic non-human enzymes from the immune system and their delivery to the target. He does this by fabricating what he calls “nano-wiffle-balls” out of silica and hiding enzymes within, then enclosing the wiffle balls with a second layer, trapping the enzymes, but leaving holes for other compounds to pass through. A non-toxic substance can be delivered systemically through the body, and activated by the enzymes inside the wiffle balls at the treatment site. In this way, therapy can potentially be applied to the majority of cancers including blood cancers, solid tumors, and metastic lesions with application-specific modifications. The Johns Hopkins first prize undergraduate winners have invented a plier-like device that can drive and transfer a needle across its jaw, intended to provide improved fascia closure during abdominal surgery. With this device, the team hopes that surgeons will be able to close the fibrous tissue layer more easily and safely, allowing for less post-operative complications such as herniation or bowel injury from needle stick. Their company, Archon Medical, hopes to successfully market their product.

Graduate student Walker recognized that silver-based inks are the heart of the printed electronics industry, but that they are also difficult and expensive to manufacture. His reactive silver inks are particle-free, can be patterned through fine nozzles, and are extremely simple to make, resulting in high yields and increased performance for lower cost. Student Badawy’s invention enables electronically controlled combustion engines to operate effectively on fuels of different physical and chemical properties. The state of the art technology autonomously readjusts engine systems based on a combustion sensor to achieve goals in power, fuel economy, and reduced emission.

In the Undergraduate category, second prize winner Ronning uses CT scanning and 3-D printing technology to replicate an amputee’s lost hand. In addition to using 3-D printing, the hand utilizes a unique differential pulley system to control the force of the hand’s grip, as well as providing an opposable thumb. The third prize Clemson team’s shoulder brace is a self-applicable, low-profile brace designed for athletes who have experienced an anterior shoulder dislocation. The brace provides compressive support to the glenohumeral joint during activity to aid in prevention of secondary dislocations while still allowing athletes to perform at a high level.

The Collegiate Inventors Competition has awarded more than $1 million to winning students over the last 21 years for their innovative work and scientific achievement through the help of its sponsors. This year’s finalists’ inventions included a rewritable and non-volatile data-storage device operating in living cells, an augmented altimeter to alert pilots to the danger of wake turbulence, and a new type of omnidirectional electric motorcycle that maneuvers on spheres instead of traditional wheels, among others.

About the Collegiate Inventors Competition
Invent Now, originally founded as the National Inventors Hall of Fame, looks for new and creative ways to spread the inventive spirit, developing a range of creative products, programs, and innovative partnerships that emphasize the importance of invention in society. It created the Collegiate Inventors Competition to promote innovation by recognizing inventors and scientists early in their careers and rewarding students’ often pioneering ideas as they address the problems of today’s world. Past finalists and winners have gone on to start their own companies based on their inventions, win prestigious fellowships and grants and receive national attention for their work. Introduced in 1990, this is the 21st year of the program. For more information on the Competition and past winners, visit www.invent.org/collegiate.

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Ford Supports Education Through the 2012 Heart Behind the Oval Community Challenge

  • Ford Motor Company Fund supports education through the 2012 Heart Behind the Oval Community Challenge, calling all U.S. high school seniors and college students to showcase their commitment to their communities for a chance to receive funding for college
  • Students can enter this year’s contest on the Ford Blue Oval Scholars Facebook page now through Dec. 14 with a video or photo essay showcasing their current community work and outlining a future project they could complete with more funding
  • Public voting will select three prizes of a $2,500 college scholarship and a $2,500 grant to complete a future service project

DETROIT, October 18, 2012 - Ford Motor Company is inviting high school seniors and college students who exemplify innovation and commitment to their communities to compete in this year’s Heart Behind the Oval Community Challenge.

Students can submit a brief video or photo essay on the Ford Blue Oval Scholars Facebook page now through Dec. 14. Based on public voting, the three submissions that receive the most votes will win a grand prize of a $2,500 college scholarship and a $2,500 grant to a partnering nonprofit to complete a future service project.

For more information or to enter and vote for the 2012 Heart Behind the Oval Community Challenge, please visit www.facebook.com/fordblueovalscholars.

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About Ford Motor Company
Ford Motor Company, a global automotive industry leader based in Dearborn, Mich., manufactures or distributes automobiles across six continents. With about 168,000 employees and about 65 plants worldwide, the company’s automotive brands include Ford and Lincoln. The company provides financial services through Ford Motor Credit Company. For more information regarding Ford and its products worldwide, please visit
www.corporate.ford.com.

Contact:
Hillary Mulka
313.203.7170
hmulka@pcgcampbell.com

TopThat.com Challenges Students Across The Nation To “Battle It Out”

New Site Allows Members to Pit Their Best Videos of Crazy Stunts and Top Performances Against Each Other to Help Settle the Score on Which University is Truly the “Best of the Best!”

CAYMAN ISLANDS – October 17, 2012 – Do you think you have what it takes to be called the “best of the best” right in your home town or on your college campus? How about versus your rivals just next door or across the country? Are you the ultimate beer pong champion? Can you eat more wings in five minutes than anyone else? If you truly think so, now you have a chance to prove it, as today TopThat introduced its online combat arena, TopThat.com, to colleges across the nation.

The free site, which is built for trash talking, in-your-face, socially competitive people, allows students to create, compete and judge 1-on-1 or group-based competitions to see who can out-do the other for ultimate bragging rights with other students from colleges around the country.

Think you can Top That?
Only your imagination is the limit as competitions on TopThat.com span a wide array of categories including Sports, Arts & Entertainment, Technology, People, Places & Events and Lifestyle. Examples of competitions on TopThat can include: Craziest Skateboard Trick, Best School Pride, Greatest Football Catch, Funniest Prank, Gnarliest Stunt, “Gangnam Style” University Clash, Coolest Instagram Picture and many more.

Promote yourself and have loads of fun!
Students can brand themselves by creating a profile, which includes a photo, personal URL, personal quote, description, and success rate with the ultimate goal of creating their own unique TopThat personality. And, a robust social networking integration allows students to promote their profile, competitions, and entries via Facebook, Pinterest, Twitter and Google+.

And, to further community engagement, students are encouraged to vote for competitive entries, giving each one a rating of either: “Love it,” “No Opinion” (a neutral vote), or “Hate it.” Voting is based not only on the people that “love” an entry, but also the people that “hate” that same entry.

“With the fall semester in full swing, students can now use TopThat.com to show their school pride and prove that their school can top its rivals at anything,” said Brandon Caruana, founder & CEO, TopThat. “Whether it’s USC vs. UCLA, Alabama vs. Auburn, Michigan vs. Michigan State or any other rivalry, big or small, students finally have an online platform to put up or shut up and prove they are the best at any activity.”

Make some money, too!
In Q1 2013, TopThat members will be introduced to an innovative points system called “Karma” that will allow them to monetize their competitions. By gaining high point totals, members can increase their stature on TopThat.com. Members with higher point totals, will not only receive further exposure around the website, they will also be offered the opportunity to generate revenue from competitions they create.

YouTube Videos: youtu.be/dpNTuqnAzy8 and youtu.be/lQ_7kRKklWw

Screen Shots and other press assets: sparkpr.box.com/s/41a30cb435cf84003a14

About TopThat
Founded in 2011, TopThat is the ultimate online combat arena where members create, compete, and judge in 1-on-1 or group-based competitions by uploading their best images and videos capturing life’s random moments, crazy stunts, and top performances. By pitting these uploads in competition vs. other members, the game is on to see who can out-do the other for global bragging rights! The brainchild of Brandon Caruana, a Toronto, Canada native, the idea behind TopThat was originally developed for a snowboarding competition in the winter of 2008, which saw a huge number of people enter. Today, and after a few years of intensive development and refinement, TopThat is built with the latest technologies that are setting the paradigm for tomorrow’s Internet experience. As part of the site’s socially competitive culture, TopThat members are highly encouraged to send each other messages to promote themselves, their entry, and even to provide in-your-face, trash tal king commentary about entries from other members. For more information, visit www.topthat.com.

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PR Contact:
Glenn Mandel
Sparkpr
gmandel@sparkpr.com
704.321.0351

TRESemmé Launches 24/7 Digital Styling Platform

NEW YORK, October 15, 2012 – TRESemmé, the #1 styling brand in the U.S.*, is proud to announce the launch of TRESemmé Style Studio. TRESemmé Style Studio is an innovative digital styling platform that gives women 24/7 access to the tools and knowledge they need to create “salon-worthy” hair everyday at home, so tight budgets and cramped schedules will never again stand in the way of great hair.

TRESemmé Style Studio was born from the insight that women feel their best when they leave the salon, but have difficulty recreating styles at home and are uncertain about which products to use and how to use them. With TRESemmé Style Studio, women can browse a comprehensive library of how-to videos and get expert tips and product recommendations straight from the brand’s stylists.

“This year we’re aiming to further engage with our fans through the launch of TRESemmé Style Studio, which gives users personal, customized hair styling options and tips, and offers them access to the latest technology in digital styling,” said David Rubin, Brand Building Director, US Hair, Unilever.

The latest innovation in virtual makeover technology takes the digital styling experience to the next level, and for the first time ever, allows women to test styles and products on their hair online, offering them a truly customized experience.

TRESemmé Style Studio had a limited release during Mercedes-Benz Fashion Week, from September 6th-13th, 2012, with a concentrated marketing support plan across multiple platforms following later this year and the beginning of 2013.

*Source: Nielsen F/D/M all outlet dollar sales 52 weeks ended 8/4/12

About Unilever United States, Inc.
Unilever is one of the world’s leading suppliers of fast moving consumer goods with strong operations in more than 100 countries and sales in 190. With products that are used over two billion times a day around the world, we work to create a better future every day and help people feel good, look good and get more out of life with brands and services that are good for them and good for others. In the United States the portfolio includes brand icons such as: Axe, Ben & Jerry’s, Bertolli, Breyers, Caress, Clear Scalp & Hair Therapy, Consort For Men, Country Crock, Degree, Dove personal care products, fds, Good Humor, Hellmann’s, I Can’t Believe It’s Not Butter!, Just for Me!, Klondike, Knorr, Lever 2000, Lipton, Magnum, Motions, Nexxus, Noxzema, Pond’s, Popsicle, Promise, Q-tips, Ragú, Simple, Skippy, Slim-Fast, Soft & Beautiful, St. Ives, Suave, tcb, TIGI, TRESemmé, Vaseline, and Wish-Bone. All of the preceding b rand names are trademarks or registered trademarks of the Unilever Group of Companies. Dedicated to serving consumers and the communities where we live, work and play, Unilever employs more than 11,000 people in the United States – generating over $8 billion in sales in 2011. For more information, visit www.unileverusa.com.

About Unilever North America
Unilever is one of the world’s leading suppliers of fast moving consumer goods with strong operations in more than 100 countries and sales in 190. With products that are used over two billion times a day around the world, we work to create a better future every day and help people feel good, look good and get more out of life with brands and services that are good for them and good for others. In the United States and Canada the portfolio includes brand icons such as: Axe, Becel, Ben & Jerry’s, Bertolli, Breyers, Caress, Clear Scalp & Hair Therapy, Consort For Men, Country Crock, Degree, Dove personal care products, fds, Good Humor, Hellmann’s, I Can’t Believe It’s Not Butter!, Just for Me!, Klondike, Knorr, Lever 2000, Lipton, Magnum, Motions, Nexxus, Noxzema, Pond’s, Popsicle, Promise, Q-tips, Ragu, Simple, Skippy, Slim-Fast, Soft & Beautiful, St. Ives, Suave, tcb, TIGI, TRESemmé, Vaseline, and Wish-Bone. All of the pre ceding brand names are trademarks or registered trademarks of the Unilever Group of Companies. Dedicated to serving consumers and the communities where we live, work and play, Unilever employs more than 13,000 people across North America –generating over $9 billion in sales in 2011. For more information visit www.unileverusa.com or www.unilever.ca.
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Dropbox Launches the Great Dropbox Space Race

Participating Students, Professors Can Win Free Space; Leading Schools Gain Up To 25GB

SAN FRANCISCO, October 15, 2012 – Dropbox, a free service that lets you bring your documents, photos and videos everywhere and share them easily, today launched the Dropbox Space Race. By signing up and referring fellow classmates and friends, students and professors can earn up to 25 GB of free Dropbox space for two years!

“Dropbox traditions are rooted in schools and students,” said Jon Ying, designer at Dropbox. “Space Race is our way of showing students and professors how much we appreciate them. We love hearing stories about how people use Dropbox at school, whether it’s for submitting homework, sharing class notes, or working with your team on a group project.”

How Space Race Works
It’s simple – you get points by referring your classmates, friends and professors to Space Race (they just need to sign in with their school email and download Dropbox). Individual points are tallied per school, and as your school earns more points, everyone registered for Space Race will get to the next level of free space.

The Details

  • You must register for Space Race with an eligible school email address
  • Just for signing up and installing Dropbox (if you haven’t already), you earn 3 GB of space for two years
  • Your school gets one point for each person who registers for Space Race and installs Dropbox (if they haven’t already)
  • Your school gets two points for each person that goes through the “Get Started” guide
  • The more people who sign up, the faster your school moves through levels and each level equals more space, up to 25 GB for two years

Starting today, you’ll have eight weeks to get as many people as you can from your school to sign up for the Great Dropbox Space Race. So grab your books, your notes and your closest friends and let the race begin by signing up: www.dropbox.com/spacerace!

About Dropbox
Dropbox simplifies millions of people’s lives by letting them bring their docs, photos, and videos anywhere and share them easily. The service has more than 50 million users in over 175 countries. Dropbox was founded in San Francisco in 2007 by Drew Houston and Arash Ferdowsi. For more information, please visit www.dropbox.com/press.

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KICKING OFF THE COLLEGIATE SEASON, SOL REPUBLIC ENABLES THE ULTIMATE FAN EXPERIENCE WITH ITS CUSTOM HEADPHONES

For immediate release 

Celebrating the sound and style of Collegiate teams, SOL REPUBLIC introduces a new way to fly your colors

SAN FRANCISCO, October 11, 2012 – Committed to changing the world one listener at a time, SOL REPUBLIC is proud to announce the release of its Collegiate Series of Tracks on-ear headphones. Combing sound performance that’s powered by V8 Sound Engines, which deliver deep bass and clear highs, with the colors, logos and spirit of a growing list of the nation’s top Universities, SOL REPUBLIC offers collegiate fans an entirely new way to celebrate their favorite team.

“College fans are deeply connected to their teams and we are just as passionate about connecting people to their music. We’re excited to offer a custom Collegiate headphone that celebrates the spirit of the fan with the unmatched sound, style and durability of SOL REPUBLIC headphones,” said SOL REPUBLIC President Scott Hix.

Tracks Collegiate Series
Inspired by the devotion of collegiate fans who crave customization and team celebration in all aspects of life, SOL REPUBLIC designed its licensed Collegiate Tracks to pay homage to each University’s tradition and history and combine it with the cutting-edge approach that we apply to our headphones and sound technology. Based on the original SOL REPUBLIC Tracks platform, the Collegiate Tracks are the first fully interchangeable/modular headphones to feature incredible sound, style and durability. Designed for customization, Tracks & Tracks HD offer swappable “Sound Track” headbands and detachable cables with full mic/remote control, so you can easily change your headphone colors and styles during the off-season.

Beyond great style that can be easily changed, SOL REPUBLIC Tracks, which are also available in HD with amplified sound, address two of the most pressing concerns among headphone users today – durability and comfort. Constructed from SOL REPUBLIC’s proprietary new polymer called FlexTech™, the Sound Track headbands are virtually indestructible – you can twist, bend and drop without worry. SOL REPUBLIC’s innovative 90-degree angle plug adds to their rock-solid durability. For the ultimate in comfort, Tracks ear cushions are designed to be extra-wide and lightweight. This allows users to enjoy unprecedented comfort because the larger surface area reduces the pressure on the ear, adding to comfort and ensuring the perfect fit. SOL REPUBLIC’s Sound Engines feature a unique tension mechanism that allows them to easily slide up and down the Sound Track headbands so they can be ideally positioned on anyone.

Participating Universities/Colleges
The first round of licensed SOL REPUBLIC Collegiate Tracks celebrate the unique heritage of the following Universities:

  • Alabama
  • Arkansas
  • Auburn
  • Boise State
  • California Berkeley
  • Clemson
  • Florida
  • Georgia
  • Kansas
  • Kentucky
  • LSU
  • Minnesota
  • Missouri
  • Nebraska
  • Oklahoma State
  • Oregon
  • Oregon State
  • Penn State
  • Purdue
  • South Carolina
  • Stanford
  • Tennessee
  • Texas
  • Washington

Additional Universities will be announced weekly at SOLREPUBLIC.com/collegiate.

SOL REPUBLIC Tracks Collegiate On-Ear Headphones are available now at major campus bookstores, select InMotion Entertainment airport stores and at SOLREPUBLIC.com for an MSRP of $129.99.

About SOL REPUBLIC
SOL REPUBLIC is global consumer electronics company dedicated to enhancing people’s lives through better-sounding headphones. Comprised of music fanatics, SOL REPUBLIC develops its products from the ground up to make headphones that look, sound and feel unlike anything else in the market. SOL REPUBLIC has offices in California, Oregon and New York City and is developing an army of followers, fans and dreamers in its worldwide social media communities.

MEDIA CONTACTS:

Pippa Edelen
SOL REPUBLIC
PR@solrepublic.com
+1.503.702.0060

Philip Gomes
DBA-PR
Pgomes@dba-pr.com
212.388.1400

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TWILIGHT: THE COMPLETE JOURNEY By the Editors of Entertainment Weekly

For immediate release 

Stunning Photos, Candid Interviews, Inside Scoop on All Five Movies and 5 Pullout Magazine Cover Posters

NEW YORK, October 9, 2012 – Long before The Twilight Saga became an international phenomenon, Entertainment Weekly was writing about it, and Twilight: TheComplete Journey (Time Home Entertainment, Inc.; Trade Paperback; October, 2012; $17.95 www.ew.com/twilightbook) represents the best of five years’ worth of behind-the-scenes access. EW’s writers won the trust of the cast and Stephenie Meyer as they talked openly, honestly and often hilariously about the Twilight journey.

The book tells the story from the beginning, precisely as it happened. You’ll be able to meet Robert Pattinson, Kristen Stewart, and Taylor Lautner when they’re still unknown stars and follow them on their five-year adventure from the first film to the premiere of Breaking Dawn Part 2 – seeing what changes from fame and what doesn’t. Edited by EW Deputy Managing Editor Jeff Giles along with stories contributed by Senior Writers Sara Vilkomerson and Karen Valby, Twilight: The Complete Journey offers insight into the world of Hollywood through three young stars that are proud of being raw and real.

Twilight: The Complete Journey features:

  • Intimate interviews with the cast and behind-the-scenes set photos
  • Brand-new EW coverage of the films, including spotlights on the Wolf Pack and Bella’s friends and family
  • In-depth stories and “By the Numbers” trivia on all five movies
  • 5 pullout magazine cover posters from EW’s Twilight issues

Readers will also get an in-depth look at the making and success of the films with behind-the-scenes photos of the cast on set and the fan frenzy at Twilight premieres. With a preface from Stephenie Meyer and dozens of iconic photographs, the book is a keepsake for fans of a phenomenon that changed not only the lives of three young actors, but of Hollywood itself.

Twilight: The Complete Journey
Time Home Entertainment Inc.; October 2, 2012
Trade Paperback; $17.95
ISBN 10: 1-60320-169-6
ISBN 13: 978-1-60320-196-8

ABOUT ENTERTAINMENT WEEKLY AND EW.COM

Entertainment Weekly helps readers have fun. It is your all-access pass to Hollywood’s most creative minds and most fascinating stars. The print weekly was introduced by Time Inc. in 1990 and is America’s leading consumer magazine in the entertainment category, with a guaranteed circulation rate base of nearly 1.8 million and a combined audience of over 17 million loyal, engaged fans. It is a winner of four National Magazine Awards (two for General Excellence, one for Design and one for Special Interest) and was named one of min’s 25 Most Notable Magazine Launches of the Last 25 Years. Entertainment Weekly is the first to know about the best (and worst) in entertainment, and with sharp insight and a trusted voice, EW keeps readers plugged into pop culture. This is where buzz begins.

Each day, EW.com publishes a myriad of online-only articles, blog posts, videos, and photo galleries – plus a complete archive of Entertainment Weekly magazine. Over the last year EW.com has received more than a half dozen industry awards including the 2011 Ad Age Media Vanguard award for Best Social-Media Strategy and a 2011 Folio Gold Eddie award for Best Online News coverage. In July 2012, the site set new records with 130mm pageviews. As of Dec 2011, Entertainment Weekly is also available on the iPad®, NOOK Color™, HP Touchpad, Kindle Fire and select Android™ devices.

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