Monthly Archives: October 2013

NUVOtv’s Quarterly Film Showcase Nu Point of View: The Emerging Latino Filmmakers to Provide a Showcase Platform Reaching Millions

LOS ANGELES, CA October 28, 2013 — NUVOtv, the premiere English-language network created for the modern Latino audience, announced the network’s first-ever emerging Latino filmmakers showcase, “Nu Point of View: The Emerging Latino Filmmakers”, providing filmmakers with a platform for national exposure and NUVOtv’s audience with unique, independent film content. The announcement also serves as a nationwide call for filmmakers to submit original features, documentaries and / or shorts to www.mynuvotv.com.

“Nu Point of View: The Emerging Latino Filmmakers” will air as a film showcase that celebrates the talent, verve and voice of American Latino filmmakers whose work exemplifies multiculturalism at its finest. A panel of filmmakers, producers, directors, writers and industry experts will select the winning titles. NUVOtv’s Chief Creative Officer Jennifer Lopez and her Nuyorican Productions will collaborate on the project. Selected works will be featured as part of the three-hour Nu Point of View showcase special, premiering exclusively on NUVOtv, March 2014.

In addition to coveted television time, winning titles will receive promotional support in the form of on-air promos and national publicity. Also, NUVOtv’s award-winning promotional team will produce an original profile vignette of each filmmaker introducing their submitted work for the Nu Point of View special.

About “Nu Point of View: The Emerging Latino Filmmakers”
Are you a passionate Filmmaker looking for national exposure? Then show the world your Nu Point of View! NUVOtv is accepting film submissions – Features, Documentaries and/or Shorts, for a brand new showcase. Submit your passion project NOW through November 15, 2013. Additional submission details can be found at: www.mynuvotv.com.

About NUVOtv
NUVOtv (www.myNUVOtv.com) is the premiere English-language entertainment network created for Modern Latinos, embodying the spirit and multi-dimensional lifestyle of the modern Latino audience. Providing an array of original, Latino-inspired entertainment and lifestyle programming, NUVOtv is available in more than 32 million homes nationwide with major distribution partners: AT&T U-verse, Comcast, Cox, Dish Network, Time Warner Cable and Verizon FIOS. The network is widely available in all top Hispanic DMAs and most major US markets including Los Angeles, San Francisco, Miami, Chicago and New York.

Iconic superstar and powerhouse entrepreneur, Jennifer Lopez serves as NUVOtv’s Chief Creative Officer collaborating closely with the network on programming strategy, creative elements, production and marketing.

PR Contact:
Malerie Bickhart
mbickhart@mynuvotv.com

PROMINENT EMPLOYMENT LAWYER ADVISES THAT STUDENTS CAN SUE TO GET PAID FOR PAST ACADEMIC INTERNSHIPS

College students who were unpaid interns working for academic credit also should have received pay under federal and state laws, a prominent employment lawyer claims.

“You have the right to make a claim for unpaid wages even if you agreed to be classified as an unpaid intern or trainee,” said the lawyer, Jeffrey K. Brown, a partner in the New York law firm Leeds Brown Law PC, who has filed state and federal class-action lawsuits seeking to recover pay for former interns at several prominent media companies and fashion design firms.

“The bottom line is that just because you agreed to work as an intern and you received academic credit from your college doesn’t mean you gave up your right to be paid,” Brown said.

The lawsuits, against such companies as MTV, Madison Square Garden, Sony Music, Warner Music Donna Karan and others, seek back wages on behalf of the hundreds of interns who’ve worked for the companies, some as far back as 2007.

The raft of suits were kicked off after a federal judge ruled in June that Fox Searchlight Pictures violated wage laws by not paying interns working on “Black Swan,” the movie starring Natalie Portman. The same month, 189 interns who once worked for Charlie Rose and his TV production company were given about $1,100 in back wages after they brought a lawsuit against the newsman for not paying them.

“When an intern receives no wages, the primary recipient of the benefits should be the intern – not the company,” said Brown.

Unpaid internships must exist for training purposes and employers may derive “no immediate advantage” from the work provided by interns, according to the Fair Labor Standards Act.

“Unpaid interns and are ‘employees’ under New York labor law and the federal Fair Labor Standards Act and they are eligible to sue for unpaid wages going back six years,” said Brown. “Corporations must be held accountable for their exploitation of young men and women entering the workforce.”

Brown’s partner, Len Leeds, added: “College students and recent graduates are among our most vulnerable workers. They are desperate to gain employment, and often will accept any work without compensation in the hope of one day gaining fulltime employment with a company. Corporations realize this, and often exploit these workers to obtain free labor.”

Leeds Brown has set up a web site, internshiprights.com, where interns and former interns can find additional information. Or, for more information call 1-800-585-4658.

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Media Contact
Alan Wax
alanjwax@waxwordsinc.com
(631) 873-8044

Latest Must-Have on College Campuses: The Chocolate Pretzel Pizza

Sweet Secrets Logo

Media Contact
Kristin Tuerk
312-622-7327
kristin@sweetsecretschocolate.com

FOR IMMEDIATE RELEASE

LATEST MUST-HAVE ON COLLEGE CAMPUSES: THE CHOCOLATE PRETZEL PIZZA

Sweet Secrets Chocolate Offers Parents a Way to
Show They Care with Their Chocolate Pretzel Pizza

WHEATON, Ill. – October 23, 2013 – Sweet Secrets™ Chocolate is offering up the hottest new must-have on college campuses across the country – their new Chocolate Pretzel Pizza™. It’s a deliciously salty and sweet combination featuring a crunchy pretzel “crust” loaded with a chocolate-lover’s dream list of toppings. Enclosed in a signature pizza-style box, the Chocolate Pretzel Pizza is a huge hit with parents who purchase them for their college-aged kids as a campus care package or treat before finals.

Owners of Sweet Secrets Chocolate, Terri Kinney and Dede Barnicle created their Chocolate Pretzel Pizza when they combined their own kids’ love of chocolate and pretzels into a “pizza” full of their favorite sweet, snackable toppings. They took their signature pretzel bark, added a base of chocolate, and covered it with crunchy pretzel pieces, broken sugar cones, sugar-coated chocolate candies, chocolate cookie chunks, double chocolate chips, sprinkles and MORE chocolate.

The Chocolate Pretzel Pizza comes in three fun sizes including a small, “personal pizza” as well as medium and large sizes that are so loaded with toppings that a special “chocolate-busting mallet” is included to break it up and eat it!

“We find that our customers get rave reviews from their children in college after receiving a Chocolate Pretzel Pizza in their mailbox at school,” said Terri Kinney, co-owner of Sweet Secrets Chocolate. “This delicious gift offers parents a special way to say hello to their kids and their roommates AND get a ‘thank you’ in return!”

Until now, the college student/parent market has been virtually untapped by the chocolate and dessert industry. That might soon change as the Department of Education expects more students than ever before headed back to college this year (nearly 22 million). Furthermore, according to the 2013 re:fuel College Explorer study, those students – and their parents – are expected to spend more than $400 billion for college. An estimated $117 billion of that will go towards discretionary purchases outside of the tuition, room & board, and supplies needed for school. With parents looking for new ways to show their kids they care, the Chocolate Pretzel Pizza offers an innovative and fun way to encourage their kids away at college.

Limited Time Coupon Code
Now through October 31, 2013, visit the Sweet Secrets Chocolate Facebook page at www.facebook.com/SweetSecretsChocolate and “like” the page to receive a 20%-off coupon code good towards your next online purchase.

About Sweet Secrets Chocolate
Sweet Secrets Chocolate is an artisan chocolate company specializing in chocolate covered pretzels, pretzel bark, chocolate pretzel pizzas and hand rolled truffles. The company was founded by Terri Kinney and Dede Barnicle, two friends with a passion for chocolate and an eye for detail. They combined their skills from The French Pastry School and business school and began making truffles in 2008. They have since expanded their product offerings which are available online and in select stores. Their chocolates are artfully made by hand. Each piece is finished to perfection using the finest ingredients and packaged with care. Their products are unique, delicious and memorable. For more information or to purchase a Chocolate Pretzel Pizza or other artisan chocolate creation, visit Sweet Secrets Chocolate at www.sweetsecretschocolate.com. It’s a secret that’s meant to be shared.

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Chocolate Pretzel Pizza College

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American Islamic Congress Announces: The Struggle for Individual Rights in the Middle East, 8th Annual “Dream Deferred” Essay Contest

American Islamic Congress Announces
Struggle for Individual Rights in the Middle East:
8th Annual “Dream Deferred” Essay Contest

$10,000 in prizes for young American and Middle Eastern writers 

Winners from previous years featured in critically acclaimed book: Arab Spring Dreams

WASHINGTON, October 22, 2012 – The American Islamic Congress (AIC) announces its eighth annual “Dream Deferred” Essay Contest on Civil Rights in the Middle East.” The contest, which annually awards $10,000 in prizes, is open to young thinkers and writers from the Middle East and United States. A diverse panel of celebrity judges will select the winners.

“AIC launched the ‘Dream Deferred’ contest eight years ago precisely to encourage young people growing up under repression to share their repressed dreams,” noted Zainab Al-Suwaij, AIC’s Executive Director. “The contest taps into the spirit that gave rise to the ‘Arab Spring’ and today struggles to secure a Middle East with basic civil rights for all.”

AIC recently published an anthology of outstanding essays from the contest’s first five years. Arab Spring Dreams: The Next Generation Speaks Out for Freedom and Justice from North Africa to Iran (Palgrave-Macmillan) features a foreword by Gloria Steinem.

“The real struggle in the Middle East is the struggle for individuality,” noted AIC’s Director of Civil Rights Outreach Nasser Weddady, who edited the anthology and serves as one of the contest’s judges. “Will young Middle Easterners be able to express themselves and lead their lives as they want? We hope that the essay contest continues to inspire young people to explore that challenge – and how they can be part of the solution to it.”

The Arab Spring Dreams anthology has been hailed as “an essential portrait of a generation” by ABC News’ Lara Setrakian, a “wonderful book” by Reading Lolita in Tehran author Azar Nafisi, and an “important testimony” by Nobel Laureate Lech Walesa for spotlighting “young courageous people who dare to dream of the things their parents never dreamt of.”

The “Dream Deferred” essay contest is open to anyone under the age of 26, regardless of their background. Entrants can submit in English, French, Farsi, and Arabic.

Contest deadline is December 31, 2013.

For more details and to enter the contest, visit http://www.hamsaweb.org.

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The American Islamic Congress is a nonprofit, non-religious anti-extremism civil society development organization serving Muslims and Non-Muslims by promoting civil and human rights through advocacy, engagement, and education.

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CampusMD Debuts Video Doctor Visits for College Students via American Well

FOR IMMEDIATE RELEASE

CampusMD Contacts:
Asher Epstein
aepstein@campusmd.com
301-529-7924
Devin Schain
dschain@campusmd.net
301-455-3357

American Well Contact:
Julie Sculley or Dave McKee
Schwartz MSL
781-684-0770
americanwell@schwartzmsl.com

CampusMD Debuts Video Doctor Visits for College Students via American Well
Subscription service makes it easy for kids to get care away from home

Bethesda, MD (October 22, 2013) – As students settle into their dorms and classes they have a new way to see a doctor: over the Internet. CampusMD and American Well have teamed up to address a gap in student access to medical care using American Well’s telehealth platform. This innovative service allows students to see and speak with a physician, ask questions, and get a diagnosis from anywhere, anytime they need care, over an iPad®, iPhone®, or Android™ mobile device, or from any computer with a webcam and browser.

The American College Health Association Spring ’12 survey reports that 50% of students get sick at least once a year at school, and 22% report dropping a class, stopping work on a major research project, or earning a lower grade due to illness. According to the CDC, half of the 20 million STD cases diagnosed each year occur in young adults ages 15-24; within the college population, estimates of infection are as high as 25%.

While some college campuses have a student health center, few offer care around the clock. CampusMD will offer students fast access to care with a US Board Certified and licensed doctor of their choice 24/7/ 365 days a year.

“Students often don’t get the care they need for many reasons: There may be no health center on campus, the options for when it’s closed may be limited, or students procrastinate,” said Dr. Larry Moneta, VP for Student Affairs at Duke University and CampusMD Board Member. “With access to a physician from any device, illnesses can be caught early and students can get back to class.”

He added that even when students remain on their parents’ insurance plans, they may be out-of-network at their school and vulnerable to high out-of-pocket costs. “CampusMD assures that students have a doctor wherever they go to college and likely at a far lower cost than the ER or urgent care center.”

Parents and students can purchase a subscription to CampusMD for $18 per month. Students can log on, read physician ratings and profiles, including where they went to school and how long they’ve been practicing, and select the doctor that’s right for them. They connect to the physician via video and have a face-to-face conversation for information, diagnosis, treatment, and prescriptions.

“As parents, this gives us real peace of mind,” said Dara Feldman, whose son Jake attends James Madison University. “Knowing that he can reach a doctor quickly while he’s away from home makes us feel better. Plus, going to college is a big step, and learning to take care of your health is a huge part of that.”

CampusMD also addresses the needs of students attending career schools, grad students who work while they purse advanced degrees, international students, and undergrads living in off-campus housing.

Affordable Care Act Requirements Could Widen the Student Healthcare Gap
The ACA is expected to have a significant financial impact on college-provided care. Starting in 2014 the Act mandates much higher dollar coverage on existing health services as well as a number of new services colleges must cover. These mandates are forcing many schools to reconsider whether they can afford to provide healthcare on campus, leaving a growing number of students without adequate care.

“Many colleges are getting out of the business of providing student healthcare,” said Duke’s Larry Moneta. “It just doesn’t make financial sense anymore.”

Roy Schoenberg, CEO of American Well Systems, agrees. “The gap in students’ access to healthcare is widening. We’re delighted to partner with CampusMD to help address that gap and bring affordable, quality care to students when they need it.”

About CampusMD
CampusMD is part of Bethesda, MD-based Access Health Group. CampusMD brings around-the- clock physician care and choice exclusively to the higher-education market. Using the latest mobile technologies, the company connects patients immediately to board certified physicians who diagnose and treat a range of non-emergency illnesses and conditions. Office visits are conducted at the patient’s convenience with the doctor and technology of choice at a cost far lower than an in-person visit.

For more information about Access Health Group or CampusMD, contact Asher Epstein, 301-529-7924, Devin Schain, 301-455-3357, or visit campusmd.net.

About American Well
American Well® is a telehealth services company that brings healthcare into the homes and workplaces of patients, to overcome barriers of distance, mobility, and time. The Company’s web and mobile telehealth platform lets patients and clinicians connect for live, clinically meaningful visits through video, secure text chat, and phone. American Well partners with leading health plans, delivery networks, retail pharmacies, employers, and distributors to deploy telehealth services, including solution design and set-up, provider network design and operations, and marketing to support adoption by consumers, physicians and employer groups. American Well is a registered trademark of American Well Corporation in the United States and other countries. All other trademarks used are the property of their respective owners.

For more information visit www.americanwell.com.

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Antarctica: No Ordinary Place, No Ordinary Assignment

Air New Zealand has launched a global search for an environmental enthusiast interested in sharing the wonders of the Antarctic frozen continent with the world.

Antarctica: No Ordinary Place, No Ordinary Assignment will take the recipient of this “money can’t buy,” once-in-a-lifetime experience to Antarctica New Zealand’s Christchurch headquarters to team up with National Geographic photographer Jason Edwards before flying south to the frozen continent for two weeks.

Air New Zealand’s Chief Executive Officer Christopher Luxon says the successful candidate will not only live at New Zealand’s Scott Base research support station in one of the most fragile and special places on earth, they will also help draw worldwide attention to global environmental issues and the scientific research underway in Antarctica to address these.

“The best suited candidate will have a passion for the environment and want to play a role in building awareness of the efforts we all need to make in order to better protect the world we live in. Strong communication skills are a must, along with a healthy respect for the difficult operating conditions in Antarctica,” Mr. Luxon says.

Air New Zealand has deep links to Antarctica and has been a strong supporter of scientific research on the continent, including:

• $100,000 grants to two Antarctic researchers to support their post-doctoral studies
• Travel for scientists and research equipment from Canada and the United Kingdom to New Zealand to join Antarctic research efforts
• Flights for New Zealand based researchers to travel to Canada and the United States to advance international research collaboration
• Partnering with the New Zealand Antarctic Research Institute on polar amplification research and its potential consequences

Mr. Luxon says launching Antarctica: No Ordinary Place, No Ordinary Assignment would not have been possible without the support of Antarctica New Zealand, the New Zealand Antarctic Research Institute and National Geographic Channel.

“We have formed a terrific partnership with these three organizations to draw global attention and interest to the fragile environment that is Antarctica, and the role we all have to play in helping protect not just it, but the world we live in.”

Mr. Simeon Dawes, senior vice president of advertising sales and partnerships (Asia Pacific & Middle East) at FOX One Stop Media said “It’s our privilege to be the global media partner for this initiative. The theme of this contest echoes with the values of the National Geographic Channel, which is to showcase, protect and preserve all that nature has to offer.”

Antarctica New Zealand Chairman Rob Fenwick is challenging more corporates to step up and show the commitment Air New Zealand has to supporting scientific research that creates a better understanding of the continent and the impact of climate change.

“Air New Zealand is a role model for other companies when it comes to playing a leadership position in supporting research around climate change in Antarctica. Our team hugely appreciates the long standing support of New Zealand’s national airline. It acknowledges that aviation is a significant contributor of carbon emissions, and alongside the airline’s daily operational efforts to reduce its environment impact, it is also making substantive contributions to science. And these efforts are not just confined to Antarctica. It is doing a tremendous amount to partner with the New Zealand Department of Conservation as well,” said Mr. Fenwick.

Mr. Luxon says Air New Zealand expects this once-in-a-lifetime experience in Antarctica to resonate with environmental, scientific, adventure and creative communities across the globe. “We’re looking forward to seeing some amazing international interest.”

Budding Antarctic explorers can apply for this amazing opportunity at www.airnewzealand.com/voiceforantarctica before Wednesday, November 6th at 11:00 pm EST.

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About FOX One Stop Media (FOSM)
FOSM is 21st Century FOX’s international multi-media business. We develop, produce and distribute 300+ wholly- and majority-owned entertainment, factual, sports, movie and lifestyle channels across Latin America, Europe, Asia and Africa, in 48 languages. These networks and their related mobile, non-linear and high-definition extensions, reach over 1.6 billion cumulative households worldwide.

In Asia, FOSM operates or distributes 30+ channel brands, including the FOX, STAR and National Geographic brands, with over 100 feeds across 14 markets. As the leading pay-TV network in the region, we reach more than 550 million cumulative subscribers across Asia Pacific and the Middle East with offices in Hong Kong, China, Taiwan, Japan, Korea, Singapore, Malaysia, Indonesia, Philippines, Thailand, Vietnam, India, Australia, New Zealand and the UAE. For more information, please visit www.foxinternationalchannels.com.

About National Geographic Channel International (NGCI)
National Geographic Channel International (NGCI) inspires viewers through its smart, innovative programming that questions what we know, how we view the world and what drives us forward. A business enterprise owned by National Geographic Ventures and FOX Entertainment Group, NGCI contributes to the National Geographic Society’s commitment to exploration, conservation and education through its six channels: National Geographic Channel, National Geographic Channel HD, Nat Geo Wild, Nat Geo Wild HD, Nat Geo Adventure and Nat Geo Music.

Globally, National Geographic Channel (including NGC U.S., which is a joint venture of NGV and Fox Cable Networks Group) is available in more than 440 million homes globally and in 38 languages.

For more information, please visit www.natgeotv.com.

About Star Alliance:
Air New Zealand is proud to be a member of Star Alliance. The Star Alliance network was established in 1997 as the first truly global airline alliance to offer worldwide reach, recognition and seamless service to the international traveller. Its acceptance by the market has been recognised by numerous awards, including the Air Transport World Market Leadership Award and Best Airline Alliance by both Business Traveller Magazine and Skytrax. The member airlines are: Adria Airways, Aegean Airlines, Air Canada, Air China, Air New Zealand, ANA, Asiana Airlines, Austrian, Avianca, Brussels Airlines, Copa Airlines, Croatia Airlines, EGYPTAIR, Ethiopian Airlines, EVA Air, LOT Polish Airlines, Lufthansa, Scandinavian Airlines, Shenzhen Airlines, Singapore Airlines, South African Airways, SWISS, TAM Airlines, TAP Portugal, Turkish Airlines, THAI, United and US Airways. Overall, the Star Alliance network offers more than 21,900 daily flights to 1,328 airports in 195 countries.

For more information about Air New Zealand visit www.airnewzealand.com and for more information about Star Alliance visit www.staralliance.com

Lean In Campus Event: A conversation with Sheryl Sandberg

LeanIn

OCTOBER 28TH, 7–8 PM (EST) at leanin.org/livestream

Sheryl Sandberg, Facebook COO and author of the bestselling book Lean In, will share her hopes for the next generation and answer questions submitted by students. In addition, the LeanIn.Org team will introduce our new “Lean In on Campus” program and explain how to get involved.

HOW TO PARTICIPATE:
• Sign up for the event at leanin.org/livestream
• Submit a question by posting it to the Livestream event’s feed
• Host a viewing party and post a picture of your event for
a chance to win a Lean In gift pack

Lean In Today » leanin.org » facebook.com/leanincommunity » twitter.com/leaninorg

About LeanIn.Org
LeanIn.Org is the non-profit organization founded by Facebook COO Sheryl Sandberg to encourage and empower women to pursue their ambitions. The organization’s goal is to offer women ongoing inspiration and support through an active online community, free online lectures and Lean In Circles, the small peer groups that meet regularly to share and learn together. Since the organization’s launch in March 2013—following the release of New York Times bestseller Lean In: Women, Work and the Will to Lead—the Lean In community has grown to nearly 300,000 members, with over 10,000 Lean In Circles in 50 states and at least 50 countries. The Lean In Foundation (d/b/a LeanIn.Org) is recognized by the IRS as tax-exempt private operating foundation under section 501(c)(3).

KATE UPTON DREAMS ABOUT HOT POCKETS® BRAND SANDWICHES IN “YOU GOT WHAT I EAT” PARODY MUSIC VIDEO WITH SNOOP DOGG

Supermodel is torn between premium meats and buttery seasoned crusts of new HOT POCKETS sandwiches in remake of Biz Markie’s rap classic, “Just a Friend (You Got What I Need)

Turning up the heat on the new HOT POCKETS brand sandwiches, supermodel Kate Upton and entertainment icon Snoop Dogg have teamed up to reveal today the music video, “You Got What I Eat.” A humorous remix of Biz Markie’s 1989 hit single “Just a Friend (You Got What I Need),” the music video highlights the brand’s exciting re-launch and heralds the new and improved HOT POCKETS sandwiches which feature premium ingredients like 100% Angus Beef and Hickory Ham, real cheese, and buttery seasoned crusts.

“I love working with the HOT POCKETS sandwiches team. They let me do what I do and bring the funk out with their message you know?” stated Snoop. “We needed to top ‘Pocket Like It’s Hot,’ and this video is so dope. It’s funnier and we got the flyest girl in it with me.”

”You Got What I Eat” showcases a battle between #TeamMeat led by “the Butcher” (played by actor Oliver Cooper) and #TeamCrust led by “the Baker” (played by Snoop). The rap battle plays out in Kate’s dreams, which also feature YouTube star Kevin “KevJumba” Wu, the larger-than-life brand mascot Herbie Hot Pockets™, as well as some surprise guest cameos by broadcast news legend Larry King and another famous pal of Snoop’s. The music video follows up last year’s viral hit, “Pocket Like It’s Hot,” which remixed Snoop’s top single “Drop It Like It’s Hot” and climbed to #4 on the AdAge viral video chart.

“I had so much fun making this video with Snoop, Oliver and the HOT POCKETS sandwiches team,” said Upton. “I love the premium meats and the buttery seasoned crusts of the new HOT POCKETS sandwiches. I’m excited to hear which side the fans pick in this IRRESISTIBLY HOT™ battle!”

To watch Kate and Snoop in the “You Got What I Eat” music video, and vote on if you think the new crust (#TeamCrust) or the new premium meat (#TeamMeat) drives the IRRESISTIBLY HOT flavor of new HOT POCKETS sandwiches, visit: www.hotpockets.com/HotterPockets.

“Kate, Snoop and Oliver truly bring IRRESISTIBLY HOT to life for HOT POCKETS sandwiches,” said brand manager Kevin Holmes. “We’ve loved working with them on this video to showcase the premium ingredients of the new HOT POCKETS sandwiches as we celebrate the biggest re-launch in our brand’s 30 year history.”

Snoop’s parody music video is among a series of innovative strategies in support of the HOT POCKETS sandwiches re-launch. As part of an integrated marketing approach, HOT POCKETS brand sandwiches revealed an exclusive online collaboration with the popular comedy video website, Funny Or Die, and teamed up with Jeff Mauro to show consumers the quality care and ingredients that go into making HOT POCKETS sandwiches. The brand also updated packaging to highlight the new quality ingredients and launched a full advertising campaign, incorporating digital and broadcast elements.

For additional content follow us on Facebook.com/HotPockets, Twitter.com/HotPockets and Youtube.com/HotPocketsBrand.

About HOT POCKETS Brand Sandwiches
For 30 years, HOT POCKETS® and LEAN POCKETS® brand sandwiches have provided hungry consumers a delicious any-time meal or snack, making it the hottest frozen sandwich across America. Made with savory premium meats, new buttery seasoned crusts, and real cheese, HOT POCKETS pioneered a new category of frozen sandwiches and snacks, which were acquired by Nestlé in 2002. Available in grocers’ freezers, the Irresistibly Hot™ sandwiches have evolved into an iconic American brand that’s become a staple in American pop culture, and are perfectly portioned to be nutritious and delicious. Visit us at hotpockets.com and leanpockets.com.

About Nestlé USA
Named one of “The World’s Most Admired Food Companies” in Fortune magazine for 16 consecutive years, Nestlé provides quality brands and products that bring flavor to life every day. From nutritious meals with LEAN CUISINE® to baking traditions with NESTLÉ® TOLL HOUSE®, Nestlé USA makes delicious, convenient, and nutritious food and beverage products that make good living possible. That’s what “Nestlé. Good Food, Good Life” is all about. Nestlé USA, with 2012 sales of $10 billion, is part of Nestlé S.A. in Vevey, Switzerland — the world’s largest food company with a commitment to Nutrition, Health & Wellness — with 2012 sales of $98 billion. For product news and information, visit NestleUSA.com or Facebook.com/NestleUSA.

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PRESS INQUIRIES ONLY:
Media Contact:
Matt Wolf, GolinHarris
213-623-4200
mwolf@golinharris.com

GameStop to Hire Approximately 17,000 Employees Nationwide in Preparation for Upcoming PlayStation 4 and Xbox One Console Launches and the 2013 Holiday Season

Seasonal employees including college and university students to fill critical roles during GameStop’s busiest time of year

GRAPEVINE, Texas (October 15, 2013) – GameStop, the world’s largest multichannel retailer of video games, today announced plans to hire approximately 17,000 employees nationwide as the company prepares for the upcoming PlayStation 4 and Xbox One console launches, and the busy holiday shopping season.

The positions GameStop is currently recruiting for include in-store Game Advisors, consumer electronic technicians within its refurbishment operation center (ROC), and warehouse personnel within the company’s two distribution centers. This year’s total number of seasonal hires is in line with the number of hires GameStop made during the same period in 2012.

In the weeks leading up to the holidays, GameStop experiences a substantial peak in the number of customers it services online and within its retail stores. As a result, ensuring that there is an adequate number of talented Game Advisor staff to support this increase in store traffic is a priority in order to maintain the high quality of customer service shoppers expect from GameStop.

“Providing our customers a great experience is of paramount importance when it comes to defining who GameStop is as a retailer and delivering the total value we offer our customers,” said Mike Buskey, Senior Vice President of Human Resources at GameStop. “The holiday season is our busiest time of the year, accounting for approximately 40% of our annual revenue. As we near the 2013 holiday season, and the upcoming launches of the PS4 and Xbox One consoles, it is critical that we attract and retain high quality-talent both in our stores as well as in our consumer electronics refurbishment and distribution centers.”

GameStop’s recruiting efforts for identifying and hiring talented, hardworking and passionate employees for this holiday season are already underway and will continue into December. Interested applicants at colleges and universities should visit the career’s section on GameStop’s website, GameStopCorporate/EmploymentListings, or check out the company’s recruiting efforts on LinkedIn, Facebook or Twitter for a full list of available jobs, descriptions qualifications and application details.

Seasonal jobs offer student employees part-time, flexible work schedules during the week, weeknights and weekends. In addition, all employees will receive a 15 percent discount off select merchandise made at GameStop stores and online-savings, which should come in handy when buying gifts for friends and family this holiday season or treating oneself to a new title like Grand Theft Auto V, Call of Duty: Ghost, Assassin’s Creed IV: Black Flag, Battlefield 4, or Super Mario 3D World.

The GameStop Associate Experience
Working at GameStop is so much more than a retail job, rather it is a chance to interact and engage with like-minded individuals who collectively make up the gaming culture. Whether helping a seasoned gamer make a purchasing decision between the new Xbox One or the PS 4, or assisting a parent or family member as they navigate the shelves of new titles to find the perfect entertainment for a 10 year old, employees play a critical role in the GameStop experience from the minute a customer walks in the door.

In recognition of the positive impact seasonal associates can have on a customer’s encounter with the GameStop brand, the company also rewards those seasonal associates who truly embrace the retailer’s commitment to quality and knowledgeable customer service by potentially offering them full-time employment. Between 25 – 30 percent of the 2012 holiday season associates were hired on full-time at GameStop in 2013. For the full year 2013, GameStop has hired more than 13,000 associates in various roles across the company.

About GameStop Corp.
GameStop Corp. (NYSE: GME), a Fortune 500 and S&P 500 company headquartered in Grapevine, Texas, is the world’s largest multichannel video game retailer. GameStop’s global retail network and family of brands include 6,505 company-operated stores in 15 countries and online at www.GameStop.com. The network also includes: www.Kongregate.com, a leading browser-based game site; Game Informer® magazine, the leading multi-platform video game publication; Spawn Labs, a streaming technology company; a digital PC game distribution platform available at www.GameStop.com/PC; and an online consumer electronics trade-in platform available at www.BuyMyTronics.com.

General information on GameStop Corp. can be obtained at the company’s corporate website. Follow GameStop on Twitter @www.twitter.com/GameStop and find GameStop on Facebook @ www.facebook.com/GameStop.

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Media contact
Joey Mooring
GameStop Corp.
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SmartSex – A new app that helps college students get smarter and safer about sex.

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For Immediate Release
Contact: Paul Froehlich, (917) 414-8374, Xanadu@nyc.rr.com
Contact: Joyce Lisbin, Ed.D, (720) 532-3401, joycelisbin1@gmail.com

October 8, 2013 (New York, NY) –  College students know that knowledge is power. And having accurate and current information on sex empowers college men and women to be more confident, make healthier choices, and enjoy sex more.

That’s the purpose of SmartSex™, a new iPhone app that’s a confidential sex advisor for college students. The app is playful, informative and social. It has a dashboard of features, including enjoyable shake games to test sex IQ, breaking news about sex, a weekly question poll with results, and social networking features. The app offers multiple ways to answer questions, find key words, and check topics about sex. A new feature is Weekly Q – with answers to personal questions from app users.

Today’s college students are more open about sex than previous generations and are hungry for accurate and current information about sex.  SmartSex™  celebrates the pleasures of sex and is designed to meet the growing needs of adults for authoritative facts about sexuality, sexual health, and relationships.

The SmartSex app has a dashboard of fun and useful features:

  • Weekly Q – Submit an anonymous question. A new question answered weekly.
  • Three Fun Q&A Shake Games - Test your sex IQ in general and about common sex myths and key sex health issues. You have to shake it – the phone – to get each new game question. After five questions, see your score and share the results with friends through Facebook or e-mail.
  • Weekly Sex Poll – Find out what others like you are thinking and doing! Each week a new5 confidential question on sex attitudes is asked of app users. They can go quickly to poll results to see how others are responding.  A new week?  A New question – and opinion results!
  • Accurate info: – An extensive Info Area with the ability to look up words, topics, and FAQs. There are 6 information areas: word search, general information Q&A, sexual health Q&A, sex myths Q&A, sex topics for in-depth information, and links to websites for added information on various areas of sexuality.
  • Links - Links to a host of Websites that specialize in specific sex topics – for added depth.
  • Sharing - SmartSex app users can either e-mail or use Facebook to share info from the app as well as polling info and personal comments.
  • Latest Sex News – Get the latest sex news with links to the original source – stories from general media and sex research journals. It may be about enhanced pleasure techniques, sex health news, birth control technology, trends in sexual relationships, or stories about sex — with a contemporary twist.

The app developers have a public health background and bring a broad understanding of sexuality to the app’s content.  SmartSex™ balances fun with accurate and current information along with social features to help the user to be part of the app’s community.

“We know students are eager for the facts about sexuality, whether it’s fun information about new trends and attitudes about sex, or key health information about sexual disease prevention or pregnancy.” said Joyce Lisbin, Ed.D. Co-developer of the app.

“In a world where the smart phone is a constant companion, why not add a reliable and confidential sex advisor you can carry anywhere?” noted Paul Froehlich, MPH, the app’s other developer.

SmartSex-Screenshots

SmartSex can be a lifestyle companion for users who want to make healthy decisions and become sex smart. After all, being smart about sex is very sexy.

Price: $0.99

The SmartSex app is featured at iTunes:
http://tinyurl.com/c46sujs

The SexSmart support site is at:
http://www.pandohealthresources.com

About the developers:
Pando Health Resources, LLC. was established by Paul Froehlich, MPH, and Joyce Lisbin, Ed.D. to create health media based upon their work in public health and communications. Based in New York, Paul Froehlich has been an award-winning producer of media products. Joyce Lisbin, based in Denver, is former chief of the Health Communication Unit, California DPH/STD Control Branch.

Comments from SmartSex Users (Students and other adults):
“It ‘s about time someone came out with a sex app like this. Useful.”
BF, Vermont

“SmartSex gives me facts, not the kind of fluff I usually see.”
Student, KH,  –  Mexico

“There’s some great pleasure tips. You can always learn more.”
DV – Utah

“I like the poll.  I was surprised by what others say about sex.”
DQ – WA

“I love this app! I am recommending it. Full of correct info & fun at the same time.”
JS, Pueblo, CO

“I can’t believe how much I didn’t know.”
JG, Ithaca, NY

“What stands out for me is the accurate information the app provides. That’s very important to me.”
BF, NYC

I don’t use it every day but when I need it, it’s nice that it’s there! Has lots of answers to my toughest questions…it’s useful.
RS – , Hartfortd, CT

It feels funny — sharing sex facts with my friends. But, I’m not so sure they know some of these things. I think it’s a cool thing to help with the facts.”
KV – San Francisco, CA

“I didn’t think an app on sex would offer much to someone like me but worth a try for a buck. I was impressed.  It’s got more information and variety than I expected.”
PF – FL

“Girls just want to have fun. But, SmartSex keeps me better informed about my body and relationships.”
MB, NY

The games are a hit with me and my friends. We see who’s the smartest on sex.”
AC – NY, NY

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